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Cliff Godwin

Cliff Godwin is senior vice president of Applications Technology. His Applications Technology group is responsible for ensuring that Oracle Applications effectively leverage Oracle's systems technologies, and for building the common objects and services used throughout Oracle Applications.

Read Cliff Godwin's official biography to find out more about him.



20 September 2005

Applications Tuesday: Business Insight

Last time, I was talking (blogging) about how we're already starting to leverage Fusion Middleware technologies in our existing codelines, and at the same time getting them ready for the next release.

For example, Enterprise 9, due out next year, will include many real-time operational dashboards based on some exciting new Fusion Middleware technology called “Business Activity Montoring,” or BAM. BAM is all about tracking and correlating real time events in your system and presenting that information to users so they can react fast. You're going to hear a lot about Oracle BAM and operational dashboards today, and probably in the marketplace in the weeks and months to come.

And there is a lot to see; the operational dashboards we can build with Oracle BAM include extremely compelling charts, graphs, even dials and indicators that translate all the data about business activities and processes in your organization into visuals that tell you unmistakably what's going on in your business. We are planning to have CRM dashboards in Enterprise 9 and a Plant Manager's Dashboard in EnterpriseOne. I hope everyone attends the sessions and at least sees the demos.

These real-time dashboards are part of the Superior Business Insight theme in Fusion. I think Gartner said a while ago that being able to see into your organization in real time was the “Holy Grail” of IT, and that by next year, the companies leading the competition will have gotten there because they've learned how to take advantage of this insight. With Fusion, we're making business insight a fundamental design point of our applications; this is a new idea that connects our apps to our customers' success.

—Cliff


16 September 2005

Middleware Monday: Project Fusion is Here and Now

I know it's becoming cliché to say "I'm excited." Recently, during a Project Fusion kick-off meeting of the Applications Development team, I said I felt like a kid at Christmas with six shiny new bikes under the tree. I still feel this way, and I'll tell you why.

This company is more galvanized around the goal of achieving leadership in the applications business than I've ever seen it. We have so many really skilled people from legacy Oracle, PeopleSoft, and JD Edwards coming together, supported by an unprecedented level of intense focus in the Server Technologies group on making the applications business successful. The alignment of all this talent gives us a chance to raise the bar and tackle things that weren't realistic for any of our organizations to do before.

What this meant for the people on my team was immediate immersion and integration in Oracle Fusion Middleware. We had "a hill to take" together, which was to produce an initial set of requirements for the Middleware platform, the platform on which we're going to build the next generation of applications. We've made great progress, and the plan is coming together.

What we're doing is looking at the applications we have and the functionality we need to give customers the greatest business insight possible so they know everything about their operations, deep and adaptive business processes so they can act quickly on that information, and a superior ownership experience in maintaining and managing their software. And we're working with the Oracle Fusion Middleware team to support those goals.

It works the other way, too—in several areas, we're already starting to leverage Oracle Fusion Middleware technologies in our existing codelines, while at the same time improving them for the next release of the platform. So customers will be able to use some Fusion functionality well before we launch the completed Fusion package, and this is a critical part of delivering on our promises. I'll talk about this in more detail in my blogs this week during OpenWorld, but examples are operational dashboards and XML Publisher. It's exciting to be able to showcase new technologies in the next versions of our products, knowing that as we go forward into the Fusion applications we'll be able to use them everywhere.

Looking ahead to Fusion technology is exciting, but at the same time, we're also looking to the here and now, meeting customers' expectations on all of our codelines, and incorporating features that point ahead to our vision of Fusion.

—Cliff
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