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Oracle Transforms RFID and Sensor-Based Solutions to Enable the Real-Time Enterprise
Collaboration with Intel To Help Ease Adoption and Deployment of RFID Solutions for Customers
CHICAGO, RFID JOURNAL LIVE!   12-APR-2005 10:14 AM    Oracle today announced that Oracle and Intel development and technical teams will be working together to further optimize RFID and sensor-based solutions based on a common service-oriented enterprise (SOE) framework for ease of customer adoption and deployment. The companies will work to provide solutions that facilitate data management from the edge of the network into enterprise information systems and across trading communities. The collaboration allows better information management within the virtual enterprise, enabling companies to increase customer satisfaction, track profitability and ensure the flow of revenue. These solutions will integrate currently available products from Oracle and Intel including Oracle(r) Application Server 10g, Oracle Database 10g, Oracle E-Business Suite and Intel processor-based handheld (including use in RFID readers), PC, mobile, server and communications platforms.

"As companies deploy RFID and sensor networks, they need to be able to handle vast amounts of real-time data along with new business process if they want to realize the maximum ROI," said Tom Gibbs, director of strategy and planning for Intel Solutions Market Development Group. "We've joined with Oracle to give customers an information management solution based on an architectural framework called the Service Oriented Enterprise. The solution will help customers make sense of the raw data and turn it into relevant product information that they can act upon as events happen in real time. We believe this approach will allow customers to realize greater value from supply chains, product inventory and warehouse management systems."

The magnitude of data created from RFID networks each day requires robust data management capabilities and significant computing power. Maintaining and aggregating RFID data in an EPCIS, built on the joint Oracle and Intel service-oriented enterprise framework, delivers the most scalable solution for retrieving information where and when you need it.

"Our work with Intel allows us to help our customers realize value from the data they capture through RFID and other sensors and to get the right information to the right person at the right time," said Allyson Fryhoff, vice president, Oracle Sensor Based-Services "Customers deploying a service oriented enterprise framework will realize improved supply chain visibility, greater return on assets and increased customer satisfaction at a lower total cost of ownership."

About Oracle Sensor-Based Services
Based on Oracle E-Business Suite, Oracle Database 10g, Oracle Application Server 10g and Oracle Enterprise Manager 10g, Oracle Sensor-Based Services enable companies to quickly and easily integrate sensor-based information into their enterprise systems. Oracle's solution includes a number of flexible deployment options that allow companies to start small and grow by leveraging their investment in Oracle technology, including the EPC Compliance Enabler, an RFID/EPC pilot kit, and integrated support in the Oracle E-Business Suite and Oracle Application Server 10g. Oracle is a member of EPC Global, which is leading the development of industry-driven standards for the Electronic Product Code (EPC) Network to support the use of RFID. For more information on Oracle and Intel please visit: http://www.intelalliance.com/oracle/.

About Oracle
Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle please visit www.oracle.com.

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