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REDWOOD SHORES, Calif.,
23-AUG-2006 06:00 AM
Oracle today announced that it will enhance its
Oracle Business Intelligence Suite and Oracle Fusion Middleware offerings by acquiring the
intellectual property assets of Sigma Dynamics, a leading provider of real-time predictive
analytics technology.
Sigma Dynamics' Real-time Decision software combines customer insight and business
requirements to make the best recommendation in each customer interaction and operational
decision by intelligently adapting to continuously changing information. Key decision
applications include real-time offer management, field service optimization, predictive call
routing, and fraud detection. In combination with Oracle Business Intelligence Suite and Oracle
Fusion Middleware, businesses will be able to leverage the insight contained in both historical
and real-time data sources to drive better decisions in practically any situation.
"With the combination of Oracle and Sigma Dynamics' technology, businesses will benefit from
improved profitability of customer interactions, and more intelligent business processes through
automated decision points," said Oracle Vice President of Product Management, Paul Rodwick.
"The combined solution integrates with CRM, ERP and legacy systems to allow organizations to
continuously adapt business processes and to leverage real-time learning to deliver the next best
action for each customer, resulting in increased cross-sell and up-sell opportunities, customer
retention, and customer satisfaction."
The value to customers of this combination has already been realized. Sigma Dynamics has been
the technology foundation for Oracle's Siebel Real-Time Decisions product within the Oracle
Business Intelligence Suite to drive more intelligent and profitable customer interactions. Oracle
plans to continue to make Sigma Dynamics' technology offerings available standalone and in
conjunction with Oracle's full range of enterprise applications.
Oracle plans to make Sigma Dynamics' technology offerings available standalone and in
conjunction with Oracle's full range of enterprise applications.
Financial details were not disclosed.
About Oracle
Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. More
information about Oracle can be found on the web at www.oracle.com.
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and/or its affiliates. Other names may be trademarks of their respective owners.
The above is intended to outline our general product direction. It is intended for information
purposes only, and may not be incorporated into any contract. It is not a commitment to deliver
any material, code, or functionality, and should not be relied upon in making purchasing
decisions. The development, release, and timing of any features or functionality described for
Oracle's products remains at the sole discretion of Oracle.
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