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ORACLE OPENWOLRD SAN FRANCISCO
23-OCT-2006 05:03 AM
Oracle President Charles Phillips unveiled
"Oracle Accelerate" an expanded small and medium business (SMB) program
today at Oracle OpenWorld. Leveraging Oracle's existing success in the
SMB market, with more than 19,000 SMB applications customers worldwide,
Oracle Accelerate is comprised of industry-specific, pre-packed
application bundles, rapid implementation tools and a growing network
of certified Oracle applications resellers.
"Oracle has long been a trusted partner for
small and medium businesses, and we have developed a wealth of
knowledge to help facilitate the unique needs of that market," said
Oracle President Charles Phillips. "The introduction of Oracle
Accelerate expands on our experience in this market, and makes it
faster and easier for customers and partners to leverage Oracle's
leading enterprise applications."
Comprehensive
Product and Industry Bundles
Key to Oracle Accelerate is the availability of
pre-packed application bundles that can be rapidly implemented and
provide a wide range of industry-specific functionality. Working with
the partner community, Oracle has identified 80 product and
industry-specific bundles that can help companies quickly take
advantage of Oracle's enterprise applications, without sacrificing
flexibility and functionality. The product bundles deliver
comprehensive business flows, across front office, back office and
industry-specific processes. The bundles can be extended by partners to
meet specific industry requirements.
Oracle Business
Accelerators Deliver Rapid, Effective Implementations
Oracle's rapid implementation tools--Oracle
Business Accelerators--are a key component of the Oracle Accelerate
program. Oracle Business Accelerators feature an automated setup tool
that configures end-to-end business flows to decrease cost, risk and
implementation time. The setup tool captures responses to simple
questions about specific business requirements and then automatically
applies that information to the application implementation. Once a
customer has completed the set-up questionnaire, a new instance can be
up and running in hours.
Established
Parnter Network Extends Value of Oracle Accelerate
Oracle provides partners with valuable tools to
help ensure their success. New guided learning path and assessment
tests, available through the Oracle PartnerNetwork portal, offer
self-paced education courses for partners to become trained on a wide
range of Oracle products. Partners can easily become proficient in how
to execute an Oracle Business Accelerators implementation using
Oracle’s guided learning paths, allowing them to provide extended
services to their customers.
Additionally, Oracle provides extensive
pre-sales support for partners and has recently doubled its joint
demand generation and marketing program budget. To facilitate partner
involvement in Oracle Accelerate, Oracle has expanded the SMB content
available on the Oracle PartnerNetwork portal. This new SMB-specific
content provides partners with valuable resources used by Oracle’s own
direct sales team, ensuring that partners are equipped with the
up-to-date tools to sell Oracle software and effectively compete in the
SMB space. Links to customer presentations, product positioning
documentation, sales kits and specialized training are designed to help
partners understand the unique messaging, positioning, products and
strategies for selling Oracle products into this market.
Finally, Oracle is establishing regional
SMB Solution Centers throughout the world to showcase the Oracle
Accelerate offerings and to bring partners into the sales cycle.
SMB Applications
Business Unit
To help ensure the success of the Oracle
Accelerate program, Oracle has developed a global business unit that
will manage and monitor the product and partner components of the
program. Headed by Senior Vice President Tony Kender, the SMB business
unit will maintain a world-class partner/reseller ecosystem, drive the
continued development of product and industry bundles and work to
ensure SMB customer success.
"Our goal is simple: to become the #1
provider of applications to small and medium businesses," said Kender.
"With Oracle Accelerate we are aligning Oracle's proven applications
and rapid implementation tools with our partner's industry solutions
under a single package. We have doubled our SMB marketing program
budget and added a dozen new SMB-focused executives around the world."
For more information, please visit
Oracle.com/accelerate.
About Oracle
Oracle (NASDAQ: ORCL) is the world's largest
enterprise software company. For more information about Oracle please
visit www.oracle.com.
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Other names may be trademarks of their respective owners.
The above is intended to outline our
general product direction. It is intended for information purposes
only, and may not be incorporated into any contract. It is not a
commitment to deliver any material, code, or functionality, and should
not be relied upon in making purchasing decisions. The development,
release, and timing of any features or functionality described for
Oracle’s products remains at the sole discretion of Oracle.
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