• Wehmeyer, the German fashion house, has selected Oracle(r) Retail Price Optimization to help increase profitability through more effective inventory management.
• Wehmeyer will use the Oracle Retail application to introduce a more advanced approach to managing in-season inventory, assortment and pricing strategies across its 40 stores in Germany.
• Following the buyout of the former KarstadtQuelle AG subsidiary, the private equity investor firm MRSBC Holding has focused on developing a 'Roadmap to Value' that will support business transformation.
• Wehmeyer's selection of Oracle Retail Price Optimization marks an important first step in the retailer's overall business transformation.
• As part of a wider strategic change management programme that includes better promotions management and store refurbishment, Wehmeyer's new owners have identified key areas of the retail business that can deliver gross margin return on investment quickly and efficiently.
• One area of improvement is to increase profitability through a better understanding of customer demand and more effective inventory management. Oracle Retail Price Optimization will help provide Wehmeyer with greater visibility into customer demand, the impact of price points on inventory levels, gross margin performance and optimal in-season inventory management decisions.

Supporting Quotes

• "Oracle Retail offered us a scalable platform on which to transform the Wehmeyer business. Oracle Retail Price Optimization offers a way to unlock the business value in our assets quickly, using price and markdowns to help achieve the best possible margins before the end of the season or product lifecycle," said Thomas Sajovec, Head of Administration & Logistics at Wehmeyer.
• "Private investment continues to show considerable interest in retail businesses and we are delighted to be working with Wehmeyer as they move into an exciting new phase of operation. Oracle Retail Price Optimization will help Wehmeyer provide shoppers with fresh merchandise and grow the business profitably," said Patrick Bohannon, Vice President of EMEA, Oracle Retail.

Supporting Resources

• Oracle Demonstrates Industry Leadership at World Retail Congress
• Oracle in Retail
• Oracle Retail Customer Success
• Oracle Retail Price Optimization

About Oracle Retail
Oracle is the number one provider of innovative and comprehensive industry software solutions for retailers - enabling organizations to serve their customers better by applying insight into daily business decisions for more profitable results. With software that provides supply chain, operations, merchandising, store systems, optimization as well as enterprise applications and infrastructure software, Oracle partners with the world's leading retail companies, including 20 of the top 20 retailers worldwide, to transform the economics of their businesses.

About Oracle
Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.