• Oracle today announced that Hellenic Telecommunications Organization (OTE), a leading communications service provider in Greece, has implemented an end-to-end application suite from Oracle to support its IT transformation initiative, helping the provider deliver an enhanced customer experience, drive service innovation, accelerate time to market for new services and improve operational efficiency.
• OTE has implemented a comprehensive customer relationship management (CRM), operations support system (OSS) and enterprise resource planning (ERP) solution from Oracle. The OSS components included Oracle( Communications Order and Service Management, Oracle Communications Service Activation and Oracle's inventory management solution to enable automated fulfillment of asymmetric digital subscriber line (ADSL) broadband services.
• In a fully deregulated telecommunications sector, OTE is transforming its operations to deliver increasingly personalized and complex services. OTE needed network inventory and service activation systems that integrated with its business support systems (BSS) in order to provide a more efficient, accurate customer experience. Oracle's end-to-end offering not only met these needs, but also offered a low-risk, easy to implement solution.
• Since implementing Oracle's OSS applications, OTE has already achieved tangible business benefits by reaching automated fulfillment in a significant percentage of the ADSL orders.
• The Oracle applications supported OTE's broadband service growth and are also expected to strategically assist OTE in retaining the same quality in the delivery of additional complex broadband services.
• OTE also recently implemented the Oracle E-Business Suite to improve visibility into business data across the enterprise and enhance operational efficiency in its financial, corporate customer services, supply chain and human resource functions. For example, with Oracle Warehouse Management and Oracle Logistics, OTE has been able to consolidate numerous warehouses and provide a single view of inventory.

Supporting Quote

• "OTE's selection and implementation of Oracle applications will provide the necessary foundation to help the company to create a sustainable competitive advantage and excel in customer service," said David Sharpley, vice president of product marketing and channels, Oracle Communications.

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