Oracle Day 2012 – Nairobi

Customer experience has become the most important and defensible differentiator for your business. The customer experience is a journey that transcends all customer touchpoints and all stages of the customer lifecycle. Come figure out where you are in this journey and how to identify how to begin optimizing the experience for your customers.

Less than half of companies realize the improved business agility they expect from Cloud. Why is that? Customers who entrust their business to multiple niche cloud providers are not able to complete business processes nor collaborate or report across the enterprise, geographical regions, and multiple devices. In order to realize the benefits of cloud without compromising on functionality and have the right level of control and flexibility, you need to ask the right questions. Attend this session for insight into Oracle’s cloud applications strategy and how it can deliver faster innovation with less risk for your organization.

Do your customers want to reach you through more channels than ever before? Does your business need to handle peak sales and customer service demand, while your IT budget only covers current needs? Oracle Engineered Systems redefine the infrastructure supporting your customer experience. Oracle Exadata and Exalogic are pre-integrated, tested and certified systems, built from the ground up to consolidate your critical database and application workloads and run them with blazing performance and scale, from small configurations to the largest systems as your needs grow. Join this session to find out how you can increase sales and customer satisfaction with a solid technological foundation for your business applications.

Economic, political, and social changes have created an air of uncertainty that is impacting consumers, businesses, and governments faster and more acutely than ever before. At the same time we are living in a period of re-invention that has radically transformed how we communicate, consume, and commercialize ideas more in the past 5 years than in the past 50 years. Will your business capitalize on the next wave? How quickly can you move to operational execution? Learn how and why the businesses and business leaders who are best positioned to predict, adapt, and transform will lead the pack.

According to a recent global survey from CFO Research Services, growing complexity, talent scarcity, and technology deficits are most likely to put the finance function’s effectiveness at risk.  Indeed, to succeed in the 21st century, CFOs must ensure their organizations have agile business processes and systems to maximize their resources and deliver the results demanded by stakeholders. In this session, Oracle executives will review three key strategies for effective 21st Century Finance: Strategize and Plan for Profitable Growth, Manage Risk from Strategy to Execution, Modernize Systems and Processes to Reduce Costs.

CEOs are asking for more results than ever from their HR leaders. Whether it's to improve employee experience and productivity, deliver insight into the workforce, or ensure effective and efficient HR best practices, HR leaders must deliver on the CEO agenda. Join Oracle executives to learn the key transformations HR teams must put into place to power the business.

The first thirty years of business analytics evolved at a gradual pace. Most businesses, probably including yours, long ago implemented data warehouses and BI systems. But now is not the time to be complacent. Over the past 36 months, a perfect storm has hit the industry with unprecedented force. Analytics has suddenly moved from the web to the mobile web - from data analysis to big data analysis – and from stand alone dashboards to analytics embedded in business processes. Are you ready? With this explosive pace of technological change comes a rare opportunity to outpace your competitors and outperform your stakeholder expectations by being among the first to embrace new solutions that will enable your business to see more and act faster. Don’t be left behind.

Traditionally, BI systems have been architected to answer known questions and provide agreed upon performance metrics. In a world where innovation is accelerating, adoption of technology is speeding up and global market are shifting demand preferences, is it enough to answer the known questions? What about the unknowns? In this session learn how you can leverage the power of easy data discovery to rapidly identify new trends, opportunities or threats. Learn how Data discovery can help you sift through a vast array of information – structure and unstructured, inside and outside the enterprise - to illuminate your blind spots and even provide you with new avenues for profit.

Technology updates and customer success stories.

One of the hottest trends in the world of anaytics is in-memory processing which delivers answers at the speed of thought -- or maybe even faster than we can think! In this session you will learn how in-memory processing can provide you with instanteous interactive and visual analytics - anywhere, anytime. You'll see some cool demos of mobile business intelligence. And you'll learn how you can create your own in-memory analytics or leverage the vast array of Oracle out of the box in-memory apps.

The use of massive data management technologies has long been an advantage for internet giants who leveraged every last bit of information at their disposal to grow. The proliferation of this technology across various industries such as Telecoms, Finance and Retail, has resulted in more companies adopting similar high volume data processing tools to get near-real time insight into their business. Such tools find application in customer experience and value-add-services, billing, fraud detection, smart meters and pre-processing for data to generate real-time analytics prior to storing in the data warehouse to. Other applications include spotting real-time specific patterns such as customer buying habits, assets movements and fraud patterns. Oracle Event Processing is pre-packaged, tested technology for handling such fast data, allowing you to implement a variety of scenarios that that deliver real-time insight as a competitive differentiator. During this session we will discuss specific customer examples of how Oracle’s Event Processing has benefitted corporations across the globe.

Attend this session to see the latest innovations in Oracle Analytic Applications portfolio and learn how to use them to run your business faster and smarter. Discover how Oracle BI and EPM applications enable you to extract more value from your ERP investments and deliver real-time insight to anyone, anywhere, on any device

As enterprise adoption of cloud computing accelerates, organizations must have a strategy and roadmap for moving to an enterprise cloud. Faced with different approaches for building an in-house private cloud, IT organizations need a pragmatic blueprint to follow. What’s your first step to leveraging the advantages of cloud computing? This session explores different approaches for implementing a private cloud, and offers best practices for how organizations can successfully move to the cloud.

This session for executives, cloud architects and IT operations professionals features an interactive role-playing Intro, Episode sessions, and product demos using real-world scenarios. The event will highlight all the requirements for planning, preparing, deploying, monitoring, and managing enterprise clouds. Participants will learn how to deploy enterprise applications on an enterprise cloud powered by Oracle Database, Oracle Fusion Middleware, OVM 3.0, as well as Oracle’s full range of hardware using Oracle Enterprise Manager.

Innovative businesses today are utilizing new platform technologies for their enterprise applications - embracing social, mobile and cloud technologies. The convergence of these three game-changing technologies opens the door for business transformation – by changing how customers interact, how employees collaborate and access applications and how IT manages and monitors services. This transformation changes the way organizations secure information between business applications both internally and externally. Successful adoption of these technologies requires a comprehensive middleware platform that delivers secure multi-channel user experiences, seamlessly integrates with back-end applications and systems, and supports flexible deployment models.

Consolidating databases onto Private Clouds, utilizing Database Services in Public Clouds, deploying Engineered instead of manually built systems and integrating Big Data into Business Intelligence applications and dashboards are top priorities for many IT organizations. Oracle Database is fundamental to the success of IT projects like these, but what can Oracle customers anticipate next? In this keynote, we'll discuss the latest innovations from Oracle Database Server Technologies that can help accelerate IT projects, protect enterprise data, lower IT costs and add value to the business.

As enterprise adoption of cloud computing accelerates, organizations must have a strategy and roadmap for moving to an enterprise cloud. Faced with different approaches for building an in-house private cloud, IT organizations need a pragmatic blueprint to follow. What’s your first step to leveraging the advantages of cloud computing? This session explores different approaches for implementing a private cloud, and offers best practices for how organizations can successfully move to the cloud.

For many organizations cloud security is the last step in deploying a cloud. Yet often security and compliance are the stumbling blocks that cause many cloud projects to fail. As a result, many cloud environments will not reach their full potential of hosting mission critical applications. In this session, we will discuss how taking a security inside out approach can unlock your cloud's potential. You will learn how to apply Oracle technologies to reduce the risk of fraud secure application data and provide audit controls to address internal governance and regulatory compliance. By securing the cloud at the core organizations can reduce security risk and gain board based adoption for cloud services.

Learn how the Oracle Optimized Data Center provides the roadmap for IT organizations to implement a truly Optimized Data Center, enabling them to accelerate business innovation and growth. Senior Oracle Executives, along with IT Industry Analysts and Customers will present acompelling story and evidence of how current Data Center design and deployment inhibits innovation and business growth, and how Oracle provides a unique approach that simplifies data center complexity, frees up precious resources, and ultimately enables IT to deliver strategic value to their business.

What would it look like if the most critical steps in the path to service deployment were solved in advance -- by the most knowledgeable experts for those decision points? Oracle's experiences in designing, deploying -- and running -- the world's most comprehensive hardware and software solution portfolio has yielded unique insights into how to deliver optimized elements and complete solutions for the most challenging business problems. See what this means for giving businesses of any size a simpler, faster route to IT as a competitive edge.

Complexity is the enemy of stability. Learn how the principles behind the Optimized Data Center can deliver not just faster time to service, but at the same time reduce risk and increase reliability.

Oracle's unique advantage, the ability to co-engineer every level of service deployment, yields not only high levels of raw performance, but sustainable throughput and agility. These are key factors in being able to meet and beat the challenges your internal and external customers expect of every minute of the day. This session will demonstrate how Oracle systems, storage and software are key to building services that can handle the most demanding needs today, and are designed to anticipate a world of megascale compute, data, and network growth.

According to a 2011 survey by the Independent Oracle User Group, over 50% of customers are deploying or considering enterprise private clouds. Most private clouds today support non-production workloads because enterprises are unable to deploy mission – critical applications in their private cloud. In this session, you will learn how Oracle Enterprise Manager Ops Center 12c enables you to deploy mission – critical applications in your enterprise cloud infrastructure. Learn how enterprises can gain data center control with Oracle Enterprise Manager Ops Center 12c that allows you to:

 • Accelerate mission critical cloud deployment
 • Unleash the power of Solaris 11 - the first cloud OS
 • Simplify Oracle Engineered systems management

Learn how Oracle Services can speed the adoption and optimization of your Big Data & Analytics solution. Oracle Consulting, Cloud Services, Advanced Customer Support Services, Education and Support can help you take advantage of Oracle best practices and technology to help ensure your Oracle Big Data & Analytics Solution succeeds.

Secure data centers are built to prevent physical intrusion with reinforced concrete and bomb-resistant glass, but 48% of breaches occur on the inside. (Verizon data breach rpt) In addition, 98% of breaches are against servers inside the data center. While the threats are outside, the vulnerability remains largely inside because applications, middleware, systems and databases are exposed. Securing information at the core of the data center can provide a more effective way to reduce risk. By taking an "inside-out" approach to security, organizations can detect fraud, address regulatory compliance and provide better data security. In this session, we will discuss how Oracle provides a comprehensive  solution to secure the optimized data centers from applications to storage.