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Oracle's Industry Strategy
Complete, Open, Integrated
By combining best-in-class acquisitions with development of next-generation technologies, Oracle has dramatically expanded the breadth and depth of its industry-specific offerings.
From the planned June 2008 launch of Oracle Retail Release 13 to the rapid expansion of Oracle Accelerate solutions, three key principles have guided all Oracle's investments in industry solutions, according to Sonny Singh, Senior Vice President, Oracle Industry Business Unit—the creation of complete, open, and integrated solutions.
To provide complete industry solutions, Oracle is going beyond traditional ERP solutions to deliver complete, industry- and segment-specific capabilities.
To create open solutions, Oracle has redoubled its commitment to open industry and technology standards, from Java and XML to RosettaNet.
To build integrated solutions, Oracle has leveraged its open, standards-based Application Integration Architecture (AIA), based on Oracle Fusion Middleware, so Oracle applications integrate not only with each other but also with third-party and custom-developed software.
Hear Oracle Senior Vice President Sonny Singh deliver the latest news on Oracle's industry solutions, including its big-picture strategy from key acquisitions to a list of targeted industry segments. And find out how organizations can profit from Oracle's unprecedented investment in complete, open, integrated industry solutions.
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