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Press Release

Media Contact: Vivian Wong
Oracle Hong Kong
Tel: 2821 2839
vivian.wong@oracle.com
Ida Ho
Newell PR
Tel.: 2117 5031
idah@newell.com

 

Dragonair drives advanced IT strategy with Oracle

Standardises core business applications on Oracle E-Business Suite
under long term strategic plan

Hong Kong, November 27, 2002 – Oracle Systems Hong Kong Limited, a wholly-owned subsidiary of Oracle Corporation, the world's largest enterprise software company, today announced that Hong Kong Dragon Airlines Limited (“Dragonair”) has standardised all of its core business applications on Oracle, following the deployment of Oracle’s web-based procurement solution.

By fully adopting Oracle’s integrated application architecture under a well established strategic IT plan, Dragonair aims to further automate its main business processes to cope with continuous business growth.

The 2,000+ employee airline first selected Oracle in 1996, as part of a growth-focused long-term IT strategy to drive business improvements with industry-proven advanced enterprise software. Dragonair uses Oracle Financials and Oracle Human Resources Management System, together with Oracle’s database technology and tools, to improve its operational efficiencies and better manage its ever-growing business. Oracle technology allows Dragonair to consolidate data from other vendors’ applications, and Oracle’s architecture allows Dragonair to continuously upgrade and improve its IT base, in line with its original vision of sustained dynamic growth.

“Dragonair has come a long way in its 17 years of operation and our continued investment in the latest e-business applications is a reflection of the focus on business improvement that now exists at the airline, and we are building the systems to embody this vision,” said Francis Wai, Chief Financial Officer, Dragonair.

Serving 28 passenger destinations across Asia, with a catchment area spanning half the world’s population, Dragonair needed a system that would streamline its business processes and eliminate paper pushing, while providing strategic information that could be used to make better commercial decisions.

“We aim to bring all of our diverse IT systems together into a single low-cost consolidated infrastructure that seamlessly connects to other operating systems for passengers and cargo,” Mr Wai continued. “Oracle Procurement will replace manually-intensive requisition and payment processes with data-enabled systems that will give Dragonair full visibility into its aggregate spending with suppliers. The Oracle solution will enable Dragonair to leverage our corporate-wide buying power, thus helping us negotiate better contracts with suppliers and substantially reducing our spending.”

PCCW Limited, one of Asia's leading integrated communications companies, a member of Oracle PartnerNetwork and an Oracle Certified Partner, is responsible for the provision and implementation of the Internet procurement solution, including hardware, for Dragonair.

Oracle Procurement will be fully integrated with Oracle Financials – to help reduce manual data entry and increase efficiency. Oracle Purchasing Intelligence will also allow the company to continuously improve its processes and reduce costs by analyzing purchasing habits, such as catalogue versus non-catalogue spending.

“Oracle’s E-Business Suite provides a level of business intelligence that enables corporations to thoroughly analyse strategic management information from different dimensions, for which Oracle Procurement is a critical component,” said Arics Poon, managing director, Oracle Hong Kong. “As Dragonair is geographically dispersed over a number of cities in the Asia Pacific region, Oracle’s Procurement solution effectively centralises the purchasing function, locating the right products from approved vendors at the right prices to allow dramatically improved productivity with easier access to critical information.”

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