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O firmă independentă de cercetare desemnează produsul Siebel CRM de la
Oracle drept lider în piaţa instrumentelor de management a relaţiilor cu
partenerii
Siebel CRM Named a Leader and Siebel CRM On Demand, the Oracle® E-Business Suite and Oracle’s PeopleSoft Enterprise CRM Named Strong Performers REDWOOD SHORES, Calif., April, 11 2007 – Forrester Research, o companie independentă de vârf din domeniul cercetării, a recunoscut Siebel CRM de la Oracle ca produsul care dispune de cele mai performante oferte în ultima as having one of the strongest current offerings in the latest Forrester Wave Evaluation: Partnership Relationship Management Tools, Q2 2007 (April 2007).Forrester also names Siebel CRM On Demand, the Oracle® E-Business Suite and Oracle’s PeopleSoft Enterprise CRM as strong performers in this recent report. To assess the state of the CRM market, Forrester analyzed strengths and weaknesses of the leading enterprise CRM suites vendors across 158 criteria in three areas of current offering, strategy and market presence. “Forrester estimates that worldwide revenue for PRM solution providers reached $1.4 billion in 2006, a significant segment of the $8.4 billion spent on CRM solutions in that year… the PRM market will grow to nearly $1.7 billion by 2010”. According to the vendor summary, “Overall, the [Siebel CRM] solution has very strong capabilities in every area of traditional PRM functionality:partner setup and configuration, collateral management, partner management, partner program management, sales management, partner training and partner analysis… By providing the broadest suite of CRM applications encompassing both cross-industry and deep vertical industry requirements, Siebel CRM provides the necessary best-of-breed CRM capabilities required to empower users in addressing customer needs.” “Oracle’s PRM solutions give brand owners the ability to collaborate with their indirect channel partners across program, sales, marketing, service and commerce initiatives and functions to achieve their mutual revenue and business objectives,” said Oracle Vice President of CRM Strategy Mike Betzer."We are pleased to have Oracle’s Siebel CRM, Siebel CRM On Demand, PeopleSoft Enterprise CRM and the Oracle E-Business Suite included in this report, reflecting our position in the PRM market.” The full 2007 Forrester Wave Partner Relationship Management Tools report can be found at the following URL - http://www.oracle.com/corporate/analyst/reports/ent_apps/crm/Partner-Relationship-Management-Tools-Q2-2007.pdf Despre Oracle Oracle este cea mai mare companie de software pentru mediul enterprise din lume. Informaţii suplimentare despre Oracle pot fi obţinute de la adresa www.oracle.com. Mărci înregistrate Oracle, JD Edwards, PeopleSoft şi Siebel sunt mărci înregistrate ale Oracle Corporation şi/sau ale partenerilor săi. Alte nume pot fi mărci înregistrate ale proprietarilor lor. |
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