How to
Go To Market

Oracle Publications Opportunities

Oracle Magazine

Reach potential customers through the largest IT publication in the world

  • Distribution*: Global 550,000
  • Frequency: Bi-monthly (6 issues per year)
  • Audience: IT management, DBAs, and developers

The right audience. From our latest readership survey** . . .

  • 87 percent have IS/IT management/staff function
  • 84 percent have authority over IT purchases within their organization
  • 50 percent make purchasing decisions based on third-party ads in the magazine
  • 51 percent will spend over US$50,000 in the next 12 months on IT purchases

Profit - The Business of Technology

Reach C-Level Professionals

  • Distribution*: 110,000
  • Frequency: 4 issues per year
  • Audience: C-level and IT executives
  • Industry Focus: Finance, manufacturing, healthcare, government, and service industries.

Place your product message into the hands of decision makers From our latest readership survey** . . .

  • 20% are either CEO,CIO,CFO, president or owner
  • 89% have authority over IT purchases within their organization
  • 54% make purchasing decisions based on third party ads in Profit magazine
  • 50% have an annual purchasing budget of over US$50,000

For more information please contact: Mark.Makinney@oracle.com Tel: +44 1273 774 341

Oracle E Newsletters

Oracle produces opt-in E-newsletters for people in specific industries or job titles. This is an excellent way to reach a targeted audience. The average click through rate is 20%. There is only one sponsor per newsletter. Each newsletter goes out once a quarter.

 

Title Distribution* Cost Title Distribution* Cost
Executive Strategy 98,095 $4,000 Supply Chain 63,782 $3,500
SMB 95,857 $4,000 CRM 71,923 $4,000
Fusion Middleware 22,563 $2,500 Retail 49,095 $3,500
Healthcare 51,456 $3,500 Financial Mgmt 71,668 $4,000
Financial Services 92,135 $4,000 Human Capital Mgmt 55,717 $3,500
Procurement 51,171 $3,500 On Demand 80,034 $4,000
Database Insider 12,000 $2,500 Content Management 18,036 $2,500

 

White Paper Posting

Place your white paper on www.oraclewhitepapers.com and get actual leads

Traffic is driven to this site by

1) indexing on google and yahoo

2) link on OTN homepage and OTN techblast

3) Eblasts to Oracle/Profit subscribers

4) Oracle Resource section in Oracle magazine

5) banner ads at www.oraclewhitepapers.com

6) url links in E-Newsletters.

Cost: First submission - USD$2,500 and USD$35 per lead

Oracle Magazine Outsert Programs - Europe

Put your product message into the hands of IT professionals throughout Europe

Outsert Specs: A full-page, four-colour, one-sided ad placed loose leaf into the polybag of Oracle Magazine and sent with each issue to all the subscribers in any chosen region.

 

Country Circulation* Cost Language
Germany 24,278 $4,000 your choice
UK/Ireland 32,284 $5,000 your choice
Italy 7,365 $1,500 your choice
France 7,148 $1,500 your choice
Netherlands 5,235 $1,500 your choice

 

*publisher's own data as of Jan 2007