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Now, more than ever, hospitality companies must attract and retain high yield customers, maximize property or asset utilization across their brand portfolios, achieve service consistency, and deliver personalized service so that they can retain and grow their customer base in an intensely competitive environment.
Additionally, hospitality companies need to prepare for new opportunities in emerging markets, enhance their service portfolios, and use information technology to transform the customer experience, increase enterprise agility and collaboration, and reduce the costs of hiring, training, and developing a customer-focused workforce.
Through its comprehensive portfolio of products such as Oracle E-Business Suite and Oracle Fusion Middleware and strategic acquisitions of PeopleSoft, JD Edwards, Siebel, Hyperion, and BEA, Oracle brings industry-leading applications, middleware, and infrastructure technologies to the hospitality industry.
Many successful hospitality companies around the world are using Oracle to meet their business challenges and maximize profitability.
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Oracle's comprehensive application and technology solutions help hospitality companies reduce costs and enterprise risk by modernizing their operating platforms; increase agility and operating efficiency by simplifying their applications architecture; increase customer loyalty through personalized customer service; and enhance regulatory compliance through automated controls.
- 10 of the top 10 hotels use Oracle.
- Oracle offers a comprehensive suite of solutions for CRM, ranging from a platform for contact centers, to sales, marketing, loyalty management, and marketing analytics so that hospitality companies can identify, manage, track, and provide differentiated personalized service to customers at all customer touch points, including pre-travel, during travel, and post-travel.
- Only Oracle delivers a powerful solution for group sales and event management that includes integrated functionality for capturing group sales opportunities, creating real-time quotes, as well as planning and executing events.
- Oracle provides a comprehensive solution for managing back-office processes ranging from financial management and human capital management to procurement and enterprise asset management.
- Only Oracle provides Oracle Fusion Middleware, a comprehensive suite of technology solutions that offer the performance, scalability, and flexibility that hospitality companies require for developing next-generation technology platforms for the hospitality industry.
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