ORACLE INFORMATION INDEPTH NEWSLETTERS
Business Intelligence Edition
January 2009

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Management Excellence: Surviving and Thriving in a Tough Economy
Businesses are discovering that in both good economic times and bad, the competitive advantage afforded by operational efficiency has begun to fade with widespread adoption of ERP solutions. That’s why, in the current economic climate, organizations that reach beyond operational efficiency to achieve "Management Excellence" can position themselves not just to survive, but actually thrive.

"That is why Oracle is pioneering the technologies and business processes that enable Management Excellence. That is, the automation and integration of management activities into large-scale management processes, which are in turn linked to operational systems," says John Kopcke, BI thought leader and senior vice president, Enterprise Performance Management Global Business Unit, Oracle.

Smart, Agile, Aligned
To achieve Management Excellence, according to Kopcke, companies must be "smart," analyzing data in faster, smarter ways. They must be "agile," using that intelligence to drive timely action across the enterprise. And they must be "aligned," ensuring that everyone in the organization is working toward a clear set of goals.

"Oracle's pioneering Enterprise Performance Management (EPM) System—the industry’s first integrated, hot-pluggable, end-to-end EPM system—is uniquely able to drive Management Excellence," adds Kopcke.

From Crisis to Opportunity
"Many companies do a fine job of reporting quarterly performance results," says John O'Rourke, senior director, EPM product marketing. "However, in the face of rapidly changing conditions, those organizations that are able to report on key indicators and metrics on a monthly, weekly, or even daily basis have the potential to gain key advantages over their competitors."

To focus on future market opportunities, tools offered by Oracle such as predictive modeling and simulation can be particularly effective at this time, according O'Rourke.

Again, it comes down to being "smart, agile, and aligned," according to O'Rourke.

"Companies need to be 'smart,' closely monitoring demand and keeping costs in sync with revenue," says O'Rourke. "They need to be 'agile,' monitoring changes in their markets and businesses so they can respond quickly to both negative and positive changes. And they need to be 'aligned,' investing resources in the most profitable opportunities and empowering line managers to make informed decisions on a daily basis."

Hear John Kopcke lay out the principles of Management Excellence.

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