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OpenWorld Preview: Oracle CRM Customers Take Center Stage
With more than 100 sessions, the CRM track at Oracle OpenWorld 2009 will provide unprecedented insight into the breadth of Oracle’s CRM portfolio and includes a significant expansion of events showcasing customer experiences.

"We worked hard to grow customer-to-customer interaction because of consistently positive feedback from past conferences for these types of activities," says Steve Diamond, senior director, CRM product. “Over and over, attendees say Oracle OpenWorld represents a unique opportunity for them to share best practices and lessons learned with each other."

In addition to individual sessions, attendees can get firsthand experience with specific CRM solutions at the Oracle DEMOgrounds. And there will be a host of formal and informal networking opportunities, including the Social CRM event sponsored by Oracle CRM On Demand Inner Circle Partners (admission limited; tickets can be obtained at the Partner Pavilion).

Attendees can also drop by the Oracle CRM On Demand Inner Circle Partner Pavilion to learn how partners have created tight, strategic integrations to complement Oracle CRM On Demand functionality.

Don't-Miss Sessions
Key executive sessions at this year’s conference include

Oracle CRM Executive Vision and Production Strategy Update. Anthony Lye, senior VP of Oracle CRM, demonstrates ways organizations can leverage continuing innovations in Oracle’s Siebel CRM and Oracle CRM On Demand product lines in today’s evolving business landscape.

Oracle CRM Executive Customer Panel. Learn how leading companies are achieving measurable success with Oracle’s Siebel CRM and Oracle CRM On Demand solutions, from improved operations to stronger customer relationships.

Making the Business Case for Investing in Siebel Release 8.11 and Beyond. A panel of customers will join George Jacob, group vice president of Oracle CRM Applications, to discuss upgrade experiences and the ways they have leveraged Release 8.1.1 to achieve measurable business benefits.

CRM Innovations Helping Customers Transform Business. Hear from Oracle customers as they discuss trends and technologies that have changed the way they do business.

Planning for the Recovery. Hear leading industry analysts discuss how CRM can help organizations gain a head start in the economic recovery.

Learn more and register now for Oracle OpenWorld 2009.

The Oracle CRM blog also includes updates about the latest plans for OpenWorld.

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