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Oracle Information InDepth Newsletters, Executive Strategy Weekly Edition, October 28, 2009

INFORMATION INDEPTH NEWSLETTERS
Executive Strategy Weekly Edition
October 28, 2009

Oracle
Information InDepth

SPECIAL REPORT

Financial Services
The economic crisis has made executives at banks and other financial institutions rethink the way they do business--and how technology can help them reach new customers, especially in untapped markets. In this special report, find out how banking 2.0 trends, such as mobile services and social networking, are extending the reach and revenues of the financial services sector. Also, find out about Oracle products financial services executives are using to manage today's uncertain times and plan for sustaining their business into the future.
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NEWS

Building a Bank's Brand Equity (PDF)
The right social media strategy can drive customer acquisition and retention, which has a direct impact on the bottom-line. However, banks could shoot themselves in the foot if try to sell something to its customers. Find out how to build a strategy that works in this new white paper.
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Selling Social CRM
"Striking a balance between collecting data from and returning useful information to the sales team has been at issue within companies engaged in deploying CRM applications.," says David Ferguson, OAUG board member and director, Transformation Management Office, Global Customer Relations Management for Diebold Incorporated.
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Blog: 10 Requirements for Achieving Collaboration
From Billy Cripe, Enterprise 2.0 ECM Product Management: Businesses can ill afford to ignore good ideas, patterns, trends or brainstorms because of their origin....And yet how much of your company information is filed away in a shared network drive somewhere?
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Ask a Twitter Question, Win a 1GB Flash Drive
Have a question for Jeremy Ashley, vice president of the Oracle Applications User Experience group? Use Twitter to get an answer with Profit Magazine’s newest feature: Questions and @nswers. We’ll start with a conversation about how enterprise software user experience impacts user productivity. To join in, simply tweet your questions to @oracleprofit using the hashtag #askprofit. Ashley will answer selected questions in the February 2010 issue of Profit Magazine. If your question makes it into the magazine, you’ll get a free 1GB flash drive from Profit Online! Learn more on Profit Online.

TWEET OF THE WEEK

From @OracleDatabase
IDC Report - Oracle Exadata V2: Scale-Out Computing Optimized for Data Warehouse and OLTP

Follow Profit Online on Twitter.

WEBCAST

S. Ramakrishnan, CEO of Oracle Reveleus, Announces Stress Testing Solution at Oracle OpenWorld
“It helps banks manage stress testing and capital under stressed conditions,” says CEO Ramakrishnan, “so it's quite a topical product and available immediately to help institutions cope with this important problem.”
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OPINION

Listening to the Kids
“This is the first generation that expects work to be meaningful,” says Donna Fenn, author of Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success. “Young entrepreneurs integrate social missions with their business goals. And they want work to be fun. Fun is a big thing for them. Fun is a very big thing.”

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THOUGHT LEADERSHIP

Five Ideas: Collaboration
“Companies of the future are going to be far more transparent and far more open, because it's going to be a much more open and transparent society. And in this blogging, open, tweeting world we're evolving into, everybody thinks their opinion matters And that's not always bad. If you're really inviting 7 billion people in the world into a conversation, maybe we'll find solutions in different ways.”— Andrew Winston, author of Green Recovery

Read more big ideas about enterprise collaboration on Profit Online.

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Profit Magazine: November
Back to School: Learn how City University of New York took on a massive upgrade of an Oracle PeopleSoft system.

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