Drive continuous improvement through programs that increases brand loyalty and service quality. Customer Feedback makes it easy to gather and act upon critical voice-of-the-customer insight in real time across web, social media, and contact centers Improve customer loyalty and advocacy by gathering and act upon critical voice of the customer insight in real time across Web, social media, and contact centers Oracle RightNow Analytics captures, organizes, presents and disseminates real-time actionable knowledge with speed, ease and flexibility to improve insights deliving a more tailored and insight driven customer experience,and reduces cost of operations