Welcome to #TheSocialInfluencer

Six Social Champions from across Europe will share their tips, tricks and expertise, battling to be crowned #TheSocialInfluencer.
Discover our team's insights on the blog and engage with our content.

Live Debate

Find out what Europe really thinks about social media marketing...

Find out what Europe really thinks about social media marketing...

On September 24, #TheSocialInfluencer concluded with a live Google Hangout debate. Our Social Champions went head to head for the chance to be crowned Europe’s Social Influencer 2014.

They discussed our online survey of 530 marketing professionals, which uncovers several areas in need of urgent attention:

  • Nearly 10% of European marketers said using social media data for customer insights is ‘Not Important’.
  • Over a fifth of European marketers said in-house Social Champions are not important to social media strategies.
  • Only 32% of European marketers believe it is ‘Very Important’ to be able to measure ROI.

Watch the video now!

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