General Sessions at Oracle OpenWorld

Applications Unlimited and the Future of Applications

Welcome to the Applications stream at Oracle OpenWorld. As head of applications development, I'm hosting the stream and I'll be doing a general session for our applications business on Monday, September 22, at 11:30 a.m. Generally, I'm thinking that you want an update on the the continued investment in Oracle's applications, including the Oracle Application Integration Architecture and some of the great new functionality in embedded intelligence and collaborative technologies we're bringing to market to help you do your jobs better and get more from your applications. But this year, our theme is Your. Open. World, which means we want to know what is most important for you to hear about.

Based on your feedback, we will open up a dialogue about the topics you care most about. So I'll start planning my general session, but feel free to email me at asked_us@oracle.com and let me know which applications topics are most important to you and what you think I should cover this year.

Start in the Middle: The Integration Point

I am excited to welcome you to the Middleware stream at Oracle OpenWorld. As head of middleware development for Oracle, I will be hosting this stream and presenting a general session for our middleware products on Monday, September 22, at 2:30 p.m. I am planning to present an overview of our middleware product strategy, demonstrate several of the major new product advances we will be introducing with upcoming releases of Oracle Fusion Middleware, and show you the rapid progress we are making on integrating Oracle Fusion Middleware and BEA technology. Some of the areas I plan to discuss include how to build Rich Internet Applications using our development tools and application framework; the evolution of our service-oriented architecture (SOA) to integrate applications and modernize business process management; the use of enterprise portals and content management to streamline information delivery; the many advances in scalability and high availability we are introducing to optimize transaction processing on high-performance application grids; and the brand-new capabilities we will be introducing to lower the cost of administering identity management, SOA governance, and business application management

Business Transformation: The Role of Oracle Fusion Middleware

Business transformation is about aligning people, process, and technology initiatives of a company more closely with its ongoing business strategy and to support and help innovate new business strategies. But the challenge that many CIOs and other executives face today is selecting the right technology to support their business initiatives. Oracle Fusion Middleware provides a comprehensive, open, standards-based service-oriented platform that provides the technical foundation for your enterprise architecture. Join Sriram Papani in this session to learn how Satyam is helping customers leverage Oracle Fusion Middleware to transform their business by building services-based, enterprise-scale solutions that increase flexibility, adaptability, and cost efficiency and create a foundation for business execution.

Best Practices for Oracle Database: Information Management in the Enterprise

Welcome to the Database stream at Oracle OpenWorld. As head of database development, I'm hosting the stream, and I'll be presenting a general session for our database business on Monday, September 22, at 5:15 p.m. I imagine that you want an update on the current release of Oracle Database 11g and some of the great new functionality as well as information about topics such as best practices for upgrades, achieving maximum availability, lower cost of database management in the enterprise, building a secure data management solution, adopting grid computing, effective data warehousing architectures, and information management in the enterprise. But this year, in keeping with our theme of Your. Open. World., we want to know what is on your mind. So I'll start planning my general session, but feel free to e-mail me at askandy_us@oracle.com and let me know which database topics you'd like me to cover this year.

Industry: Communications

Telephony has been virtually unchanged for decades, yet the internet has instantly revolutionized communications. In a world where telecommunications is in the top three capital-intensive industries, what should service providers focus on to establish or grow their leadership position? In this session, Oracle's most senior communications executive reasons that successful service providers must deliver a quantum change in productivity and reveals how new approaches to software development and deployment are critical enablers.

Industry: Health Sciences

The health sciences industry is under constant pressure to deliver high-quality, safe, efficient, affordable healthcare. To begin addressing these challenges, leading organizations are moving toward modernizing their business processes, architecture, and technology infrastructure. This general session covers the industry's key business issues; what technology offers to address them; and Oracle's health sciences vision, strategy, and future direction.

Industry: High Technology

Come to the high-technology industry general session to learn about industry updates and trends and Oracle's strategy in high technology. Hear what's new and interesting that benefits the high technology industry. This session also provides a quick snippet on the other sessions in the high technology track at Oracle OpenWorld.

Industry: Manufacturing

As product commoditization, global competition, and rigorous compliance requirements threaten today's manufacturing industry, the pressure to reduce time to market, deliver superior customer experiences, and maintain a lean enterprise is reaching unprecedented levels of intensity. Hear Oracle Vice President John Barcus and Deloitte Vice Chairman Tim Hanley discuss how to meet these challenges and more in this general session.

Industry: Utilities

Hear about some of the biggest challenges facing the utilities industry and how Oracle is prepared to help its valued customers meet those challenges, in this general session. Don't miss the opportunity to learn more about market deregulation, changing business environments, the green agenda, rising customer demands, and more.

Industry: Financial Services

Financial services globally face economic challenges, intense competition, and an ever-increasing regulatory burden. More institutions are looking to a wide range of ways Oracle can help them meet these challenges aggressively. This session covers Oracle's powerful combination of technology and comprehensive, integrated business applications for industry and Oracle's strategy of building, acquiring, and integrating the best software to meet your requirements today and tomorrow.

Industry: Retail

With the help of Oracle, today's retailers are leveraging insightdriven applications to prepare their organizations for growth and success in the next generation of retailing. Hear how Oracle is uniquely positioned to enable insight-driven retailing while helping retailers generate measurable value and transform their businesses.

Industry: Public Sector and Education

In this session, Mark Johnson chairs a panel of government customers who provide examples and perspectives on how they have used and plan to use Oracle technology and applications to meet the challenges facing government leaders today and into the future—implementing Oracle iGovernment.