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Executive Solution Sessions

If you missed any or all of the dynamic and informative Oracle OpenWorld keynotes or some of the interesting and inspiring general sessions or Executive Solution sessions, you can access them at any time, at your convenience. Here's where you'll find them.
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11:00 a.m., Yerba Buena Center for the Arts, Novellus Theater
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With the proliferation of digitized content, Web access, and social media, companies now have the ability to mine and analyze data for new details and contextual information to (1) profitably optimize product decisions across business units, channels, geographies, and media platforms; (2) personalize content and advertising for greater consumer relevance and mobility; and (3) provide visibility into the digital collaborative ecosystem.
Special Promotion: Attend this session and enter for your chance to win one of three $500 Amex gift cards.
Interview with Blake: Engaging the Digital Consumer: Leveraging Data for Greater Product Relevance and Personalization Read Interview


12:30 p.m., Yerba Buena Center for the Arts, Novellus Theater
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The consumerization of IT represents a fundamental shift in the locus of IT innovation from large enterprises to the consumer sector. CIOs are not going to be able to resist the pressure coming from the boardroom to adopt new technologies, according to CSC's Lemuel Lasher, president, Global Business Solutions Group, and chief innovation officer. Instead, Lasher believes that CIOs should embrace this change and become proactive advisors and strategic partners to help their organizations adapt to a more consumer-based model.
Special Promotion: Attend this session and enter for your chance to win one of five US$300 American Express Gift Cards.
Interview with Lem: The Consumerization of IT: Adoption, Transformation, and Disruption Read Interview

2:00 p.m., Yerba Buena Center for the Arts, Novellus Theater
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Heterogeneous environments, virtualization sprawl, and disparate tools used by traditional facilities and IT management make it expensive and almost impossible to predict the demand on physical systems at any given time. In 2009 Emerson Network Power partnered with Oracle to create the Trellis dynamic optimization platform, the first closed-loop control system for the datacenter. In this session, the president of Avocent Corporation reveals the state-of-the-art technologies being developed to lower the cost/complexity of datacenter management while promoting higher levels of performance and availability.
Special Promotion: Attend this session and enter for your chance to win one of three Apple iPad2's.
Interview with Steve: A Revolutionary, New Approach to Datacenter Infrastructure Management Read Interview


10:15 a.m., Yerba Buena Center for the Arts, Novellus Theater
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Looking for solutions that can help you cut IT costs in half? Interested in a flexible and efficient foundation for building a cloud? Want to gain competitive advantage by reducing your time to market? Attend this session to learn more about how storage technologies can help you achieve outstanding cost efficiencies and accelerate your business performance. CERN is one of the world's largest and most respected centers for scientific research in fundamental physics. Learn how NetApp supports critical Oracle environments at CERN, including the database with the highest number of rows in a single table known in production: approximately 2.5 trillion rows in a table supporting the particle accelerator.
Special Promotion: Attend this session and enter for your chance to win one of three US$500 American Express Gift Cards.
Interview with Dave: Understanding Cloud Computing and Datacenter Storage Read Interview


11:45 a.m., Yerba Buena Center for the Arts, Novellus Theater
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On March 11, 2011, Japan had the most disastrous earthquake in living memory, followed by the largest tsunami on record. The very next day, Fujitsu commenced the recovery of disconnected communication infrastructure and IT systems in the Tohoku disaster area. The company considered how information and communications technology (ICT) could contribute to that region's rebound as well as to solving a range of problems Japan still faces in areas of public infrastructure, energy management, and enhanced disaster prevention. This session looks at these efforts in addition to Fujitsu's ongoing developments and the expansion of SPARC Enterprise technology, including the use of SPARC processors in the world's fastest supercomputer, the K computer.
Special Promotion: Attend this session and enter for your chance to win one of three Fujitsu STYLISTIC® Q550 Slate PC's.

1:15 p.m., Yerba Buena Center for the Arts, Novellus Theater
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New devices are becoming increasingly intelligent and these devices are generating huge sums of data. This presents real time business intelligence opportunities that demand compute capabilities both in the datacenter and at the edge. The cloud represents the delivery mechanism for this data and intelligence. Intel Corporate Vice President and General Manager of Intel's Datacenter and Connected Systems Group, Kirk Skaugen, will discuss the opportunity for mission critical systems in this environment, a look into Intel's cloud vision, and the importance of open standards. The U.S. Department of Homeland Security will join Kirk to discuss their massive 70,000 square feet datacenter that uses Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud — both based on Intel® Architecture.
Special Promotion: Attend this session and enter for your chance to win one of three $500 Amex gift cards.

3:30 p.m., Yerba Buena Center for the Arts, Novellus Theater
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Today's executives face the challenge of managing costs while supporting innovation and customer growth. Addressing these goals takes enterprise strategies such as intelligent global supply chains; multifaceted customer engagement capabilities; and fast, accurate reporting. So when offered a software upgrade for their ERP, executives ask, "Why upgrade? Why now?" Is a "technical upgrade" enough to maintain support and current operating standards, or is this a chance to transform and innovate? In this session, learn how KPMG helped companies develop ERP-enabled transformation roadmaps that link business imperatives such as global shared services, cloud computing, tax-driven supply chain moves, and global accounting change (IFRS) to their ERP upgrade agendas.
Special Promotion: Attend this session and enter for your chance to win either an Apple iPad2 or a $500 American Express gift card.
Interview with Angela: Turn the Biggest Technology Challenges into Opportunities Read Interview




11:45 a.m., InterContinental Ballroom A/B/C
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When ORACLE Racing won the America's Cup in February 2010, not only did team owner Larry Ellison succeed in his goal of bringing the America's Cup "home" to the United States but his ORACLE Racing team also became the defender of the 34th America's Cup. Come to this session to hear the fascinating story of how Oracle Racing won the oldest trophy in the history of international sports by leveraging Oracle technology to gain a competitive advantage and to build the 90-foot-by-90-foot trimaran powered by a 223-foot-tall wing sail, the largest wing ever built.
Special Promotion:


8:00 a.m., Yerba Buena Center for the Arts, Novellus Theater
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When salesforce.com was founded, more than 12 years ago, cloud computing was about leveraging technologies that were low-cost, fast, and easy to use. The company recognizes that a massive shift is under way in the industry to cloud computing's next generation, which is social, mobile, and open. This Executive Solution session explores this shift, along with the transformation companies are going through to become social enterprises. It explains the importance of listening to and engaging with customers through external social networks, building internal social networks to increase collaboration companywide, and bringing products as well as partners into social networks.

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