Marketing Dollars Go Where Marketing Works
That's why Oracle Magazine advertisers come back, issue after issue. And it's why new advertisers are adding Oracle Magazine to their list of "must-buy" publications. Oracle Magazine has the most competitive CPM in the market and reaches the business-technology and IT buyers you need. Oracle Magazine circulation continues to grow, enabling your marketing to reach influential buyers and information-management professionals with every issue.
Display Advertising Rates
| Four Color |
Ad Sizes |
1x |
2x |
4x |
8x |
12x |
Region* |
|
| Spread |
$61,875 |
$59,081 |
$56,846 |
$55,170 |
$53,494 |
NA |
|
| Full Page |
$31,725 |
$30,289 |
$29,140 |
$28,278 |
$27,416 |
15,000 |
|
| 1/2 Page |
$22,200 |
$21,240 |
$20,472 |
$19,896 |
$19,320 |
NA |
|
| 1/4 Page |
$14,490 |
$13,916 |
$13,456 |
$13,111 |
$12,767 |
NA |
|
| Two Color |
Ad Sizes |
1x |
2x |
4x |
8x |
12x |
Region* |
|
| Spread |
$59,625 |
$56,831 |
$54,596 |
$52,920 |
$51,244 |
NA |
|
| Full Page |
$30,600 |
$29,164 |
$28,015 |
$27,153 |
$26,291 |
NA |
|
| 1/2 Page |
$21,075 |
$20,115 |
$19,347 |
$18,771 |
$18,195 |
NA |
|
| 1/4 Page |
$13,365 |
$12,791 |
$12,331 |
$11,986 |
$11,642 |
NA |
|
| Black and White |
Ad Sizes |
1x |
2x |
4x |
8x |
12x |
Region* |
|
| Spread |
$55,875 |
$53,081 |
$50,846 |
$49,170 |
$47,494 |
NA |
|
| Full Page |
$28,725 |
$27,289 |
$26,140 |
$25,278 |
$24,416 |
NA |
|
| 1/2 Page |
$19,200 |
$18,240 |
$17,472 |
$16,896 |
$16,320 |
NA |
|
| 1/4 Page |
$11,490 |
$10,916 |
$10,456 |
$10,111 |
$9,767 |
NA |
|
| *EMEA or Asia Pacific | (U.S. Dollars) |
Premium Position Rates
Premium position charges apply in addition to the earned page rate.
|
| Cover 4: |
30% + page rate |
|
| Cover 2, Page 1: |
25% + page rate |
|
| Cover 3: |
15% + page rate |
|
| First 20 pages, special positions: |
10% + page rate |
|
| Gatefolds, Inserts: |
Please contact your Account Manager |
|
| Agency commission is 15% on display advertising only.
|
2008 Schedule
| Issue |
Ad Close |
Materials |
|
| Jan/Feb |
Oct 28, 2007 |
Nov 3, 2007 |
|
| Mar/Apr |
Jan 7, 2008 |
Jan 11, 2008 |
|
| May/Jun |
Mar 3, 2008 |
Mar 7, 2008 |
|
| Jul/Aug |
Apr 28, 2008 |
May 2, 2008 |
|
| Sep/Oct |
Jul 7, 2008 |
Jul 11, 2008 |
|
| Nov/Dec |
Sep 15, 2008 |
Sep 19, 2008 |
|
Group Rates
Oracle Publishing offers group rates to advertisers that commit to
minimum of 10 full-page insertions in Oracle and Profit magazines over a
one-year period.
The group rate offers the highest-frequency discount available based on
the current rate card. Advertisers that qualify for group rates will receive
the 12x rate for Oracle and Profit magazines. To qualify for group rates, the
advertiser must sign all insertion orders, and the signed insertion orders must
be received by Oracle Publishing by the close date of the issue with which
the contract begins.
Partner Solutions
The Partner Solutions section provides Oracle Partners with a cost-effective vehicle for delivering product announcements or
customer success stories in an informative format without the need for creative materials. It's a great way to supply in-depth
information about your products and services to the Oracle community.
(4-color)
| Ad Size |
1x |
3x |
6x |
9x |
Region* |
|
| Full Page |
$17,250 |
$16,388 |
$15,698 |
$15,180 |
$11,250 |
|
| 1/2 Page |
$11,250 |
$10,688 |
$10,238 |
$9,900 |
NA |
|
| 1/4 Page |
$6,900 |
$6,555 |
$6,279 |
$6,072 |
NA |
|
| 1/8 Page |
$4,140 |
$3,933 |
$3,767 |
$3,643 |
NA |
|
Agency discount does not apply to Partner Solutions.
* EMEA and Asia Pacific
|
Word Count
| Ad Sizes |
Full Page |
1/2 Page |
1/4 Page |
1/8 Page |
|
| Word Count |
400-500 |
200-300 |
100-150 |
80-100 |
|
Materials
Partner Solutions are provided through a preapproved Oracle Publishing template created in a Microsoft Word document,
supplied by your Account Manager. Send the completed template along with your company's high-resolution logo (eps or
tiff) via e-mail to one of the Production Managers listed on the Contacts sheet under the Resources tab. Please contact
your Account Manager or Production Manager for the materials-due dates.
|
