Industry Initiative: Consumer Products
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Expanding product portfolios. Complex distribution channels with unique service requirements. Strict, new regulations on traceability and reporting. To meet all your business challenges, Oracle for Consumer Products delivers a powerful combination of technology and comprehensive, preintegrated business applications, including key functionality built specifically for the consumer products industry. |
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Systems Integrators
Comprehensive industry solutions that are enterprise class
Tap the Oracle installed base for Oracle applications, Oracle Application Server and Oracle Database by upselling customers on the benefits of implementing SOA
Enable your clients to continue to build new capabilities on a SOA using standards-based Oracle Fusion Middleware, compatible with leading J2EE application servers
Grow your footprint with your existing Oracle technology customers to include Oracle applications
Oracle industry solutions open doors for new deployments of Oracle E-Business Suite and other advanced technologies
New opportunities for upgrading to Oracle Database Enterprise Edition, Oracle Application Server EE and other Oracle Fusion Middleware products, and technologies
Independent Software Vendors
Extend your functionality by leveraging BPEL process integration, BAM, Business Intelligence, Identity Management and other capabilities of Oracle middleware
SOA-enable your applications for optimized development and deployment by adopting Oracle Fusion Middleware
Create pull through revenue for new Oracle Fusion Middleware licenses through your Oracle Fusion Middleware-enabled applications
Offering industry solutions that include application(s), database and middleware.
Build software extensions for all Oracle applications
Target Oracle's huge customer base with your existing or new application extensions
Resellers/VARs/VADs
Generate new revenue stream from licenses for Oracle SOA Suite, Oracle Application Server 10g, other members of the Oracle Fusion Middleware family and options Boost your top line through installation, deployment, training and maintenance
Enhance your bottom line through support revenue for new software licenses New license sales of Oracle add-on products such as Business Intelligence, Data Warehousing, Corporate Performance Management, Database 10g Special Edition One, Oracle Database 10g Special Edition, Oracle Application Server 10g Special Edition One and Oracle Application Server 10g Special Edition
Upgrade opportunities to new Oracle application releases, Oracle Database Enterprise Edition (EE), and Oracle Fusion Middleware
Hardware Providers
Offer customers proven and comprehensive functionality for developing, deploying and managing a service-oriented infrastructure
If vendor offers consulting and integration, see benefits for Systems Integrators
Offering a comprehensive solution that address industry needs using enterprise-class software solutions
Increased gross margin of total solution comprising of hardware, software and services
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One-stop access to consumer products-related information, assets and resources via the Oracle Consumer Products Initiative authenticated portal. Portal is accessible after you have completed enrollment to join this initiative.
News and Events
Press releases and product announcements
Listing of current and future events
Replays of key events and webinars
Training and Education
On-line sales and technical training
Instructor-led classes
Sales and Marketing
Sales kits, collateral and business and technical presentations
White papers, research reports
Customer and partner testimonials
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To participate in the Oracle Consumer Products Initiative, these requirements must be met:
Member of one or more of Oracle's Technology and/or Application Product Focus areas (e.g. E-Business Suite, Business Intelligence, Fusion Applications, JD Edwards World, JD Edwards EnterpriseOne, Peoplesoft Enterprise and Siebel)
Member of the Oracle PartnerNetwork in good standing
Completion of registration form to join the Oracle Consumer Products Initiative.
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Meet the Requirements? If you would like to apply to join the Consumer Products Industry Initiative please click here and complete the application. You will then be informed of authorization to access Consumer Products Industry Initiative once you are accepted by Oracle. |
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Not a member yet? Join Oracle PartnerNetwork |
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Learn more about the Product Focus Area, Go-to-Market and Industry Initiatives |
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Already a Consumer Products Industry Initiative member? Look under My Company Initiatives on the Engage with Oracle page and click on Consumer Products in the "Industry" section. |
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Learn more about Oracle's activities in Consumer Products.
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