At this year's Oracle OpenWorld conference, executives introduced OPN specialized, a new program that helps partners better connect to customers. Find out more about this exciting announcement, plus other ways that Oracle is helping partners survive in today's market (and how they are helping each other).
“The updated OPN program (OPN Specialized) addresses the current realities and needs of Oracle Partners and the market in which they operate. There are now clear paths to differentiation through specialization, and incentives to guide partners to take advantage of these. The new OPN is a good fit for Oracle's ever-expanding offering.”—Aydin Ersoz, CEO, iNNOVA Bilisim Cozumleri A.S.
“The new (OPN Specialized) program enables our partners to better differentiate themselves over our product portfolio and it allows our sales force recognize those partners and provides a system of preference for customers.We used to have a stratification paradigm but quite frankly it was monolithic. Now, partners can better represent their skill, brand their skill, and become accredited across all the different areas of our portfolio.”—Judson Althoff is Senior Vice President of Worldwide Alliances and Channels at Oracle
“The Oracle Accelerate program represents the continuing evolution of Oracle recognizing that partners are critical to our success in selling applications to midsize organizations. There's more to do, but we are very pleased with how partners have embraced Oracle Accelerate and have helped our customers become successful. Partners are the cornerstone.”— Mark Johnson, vice president for Oracle Accelerate applications marketing and business development
“Oracle's Application Integration Architecture Codevelopment Partner Program accelerates Oracle's integration and industry applications' road map and supports partners delivering services for Oracle solutions. Partners, in turn, develop skills in Oracle Applications , Oracle Fusion Middleware , and Oracle Application Integration Architecture ; influence the product road map; and increase their sales opportunities.”—Ann C. Logue, writer, Profit magazine
“[Oracle's] done some really good things with Enablement 2.0. There has been some real innovation there, not gimmicks. For partners who have fewer resources today than they did a year ago, opportunities like the nighttime training for the partner employees, some of those things are going to be really useful for employees, especially in this economy.” —Darren Bibby, program director, software channels research, IDC
