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THE EXECUTIVE'S GUIDE TO ORACLE APPLICATIONS


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Current Issue

November 2009

IT, with Honors

City University of New York took on a massive upgrade of its Oracle’s PeopleSoft system with minimal budget—and the results are getting an A+ from people throughout their multiple campuses.

Special Report: Project Management
It probably won't surprise anyone who refers to a Gantt chart on a regular basis, but projects are business. In fact, 20 percent of the world's GDP is project driven. Find out more about how Oracle and Oracle Primavera can help you plan projects and manage risk, and then get tips from other business leaders about how to make your deadlines —and meet expectations.

	PROFIT ONLINE FEATURES		PROFIT OPINION
	Complete CRM: Customer Focused “The number one requirement for a successful CRM project...is for companies to get their end users onboard early and keep them involved in the process by incorporating their feedback,” says Mark Woollen, Oracle VP of CRM. Five Ideas: Financial Services Experts discuss how banking 2.0 trends are extending the reach and revenues of the financial services sector. Plus, find out how a new product from Oracle helps banks manage risk. Special Report: Financial Services In this special report, find out banking 2.0 trends, such as how to incorporate mobile services and social networking. Also, find out about and Oracle products executives are to manage today's uncertain times—and plan for sustaining their businesses tomorrow. Five Steps to Getting the Most From a System Upgrade Sometimes an upgrade is just that: installing the latest version of a particular business application. But sometimes companies can ratchet up the ROI by reaping additional business value from the process. Five Ideas: Collaboration Collaboration may be key to solving the economic crisis, and sparking a green solutions. Read on to hear what experts are saying about working together, and get their advice for getting the highest return on your efforts.		Q+A Listening to the Kids Donna Fenn author, Upstarts! “This is the first generation that expects work to be meaningful. Young entrepreneurs integrate social missions with their business goals. And they want work to be fun. Fun is a big thing for them. Fun is a very big thing.” Different By Design Tim Brown CEO, IDEO “Design thinking is by its very nature a divergent kind of synthesis based, human-centered approach to creating new choices, new alternatives.” Viewpoint Selling Social CRM David Ferguson board of directors, OAUG “To be effective, both sales management and sales associates need a reason to embrace the CRM application.”

	PROFIT MULTIMEDIA		PARTNER NEWS
	Podcasts: Introducing the First iPhone App for PeopleSoft Expenses “With Oracle iReceipts, users can quickly enter their cash receipts on their iPhone and submit them to PeopleSoft Expenses,” says Frederic Portal, principal product manager for PeopleSoft Enterprise Financial Management Solutions. “And because it's a mobile application, users can even enter their cash transactions on the spot, as it happens.” Webcast: Oracle Helps Cancer Group Connect Patients, Doctors, Research Wayne Roberts explains how Oracle WebCenter Suite 11g and Oracle Secure Enterprise Search is helping the Canadian Partnership Against Cancer connect cancer patients, scientists, and caregivers. Webcast: CEO of Oracle Reveleus, Announces Stress Testing Solution “It helps banks manage stress testing and capital under stressed conditions,” says CEO Ramakrishnan, “so it's quite a topical product and available immediately to help institutions cope with this important problem.”		Five Ideas: Partners Oracle Helps Ciena Link Critical Agile and Oracle E-Business Suite Systems Gallup Gets a Full Survey of its Data Oracle Accelerate Helps Partners Expand Midmarket Success Argela’s Sponsored Services Help Telcoms Keep Rates Competitive First Ondemand Fights Back Against Fraud with Authentisec SAIT's Anti-Counterfeiting and Traceability Solution Addresses Product Safety and Quality Confor Improves Animal Well-Being, Increases Safety

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