Corporate Information

Hewlett-Packard (HP)
3000 Hanover Street
Palo Alto, CA 94304 USA

www.hp.com

Contact Information

Paul Evans
pevans@hp.com
Main: +44 1925 841499

HP is a technology company that operates in more than 170 countries around the world. We explore how technology and services can help people and companies address their problems and challenges, and realize their possibilities, aspirations and dreams. We apply new thinking and ideas to create more simple, valuable and trusted experiences with technology, continuously improving the way our customers live and work. A full range of what HP and Oracle do together can be found at www.hp.com/go/oracle.

HP is the world's leading technology provider, and one of Oracle's largest partners. Through the Application Modernization Initiative (www.hp.com/go/ami) , HP, as a partner with Oracle, provides the following industry-leading technology and services to pair with Oracle Database 10g and Oracle Fusion Middleware working within the Virtual Server Environment (VSE) Reference Architecture.

HP Services offers a range of Application Modernization Services, the core elements are: Application portfolio, Rationalisation Application Assessment, Application Analysis Transition - design, build & test, and Application Management. These services are designed to deploy a solution that addresses the specific requirements, and center around the following modernization strategies: Reengineerment of an existing application; Rehosting a legacy application from a mainframe (or other legacy platform) to a highly reliable and manageable standards-based platform; Replacement of custom-designed code with a packaged application; Retainment of components of your current environment through integration with newly deployed applications; Retirement of an application that no longer supports the business.

HP Services takes an end-to-end lifecycle approach to defining and implementing SOA solutions that meet your precise needs – and evolve as those needs change. Rather than take a proprietary approach, we work to clearly understand clients needs and then determine the best possible approach and standards-based solution to integrate into the existing heterogeneous environment. Regardless of the existing application and infrastructure environment, we can help architect, consolidate, integrate, and improve it based on SOA. In addition HP has deployed SOA competency centres, located in the U.S., France, India, and Japan, to help plan, design, implement, and manage SOA environments – with HP and third-party experts on staff at each centre providing easy access to consulting services, software and hardware demonstrations, seminars, and hands-on workshops.

Facing the impact from deregulation of the insurance market, WGV needed to update it's outsourced mainframe-based environment. WGV recognized the importance of bringing IT in-house to control its future while reducing its cost basis and providing a platform for continued innovation and optimization of its core process.

To reach these goals, WGV selected Oracle for its web-based applications, thus reducing their integration challenges while providing a flexible environment for growth. They then turned to HP for its flexible, adaptive architecture, low-cost operating model and ability to provide scalable solutions for mission-critical applications.

By partnering with Oracle and HP, WGV has developed a single end-to-end insurance solution from the ground up. WGV made the transformation from a costly, outsourced mainframe solution to a more flexible, scalable client/server platform that allows it to continually automate and innovate. By building its platform based on industry standards, WGV has achieved the lowest IT cost basis in the German insurance industry - realizing a 446% ROI with a payback in 33 months.

- Based on a case study by Thoughtware Worldwide 

SK Telecom (Korea)
Established in 1984, SK Telecom is a global market leader in mobile telecommunications. Notably, it is known for being the first telecommunications provider to offer services based on the first-generation analog mobile phone as well as CDMA technology. To drive its next-generation marketing strategy as part of a 10-year blueprint for business growth, SK Telecom chose to replace its mainframe computing system with the Unix-based HP integrity Superdome running Oracle 10gR2 RAC. This has not only enhanced the company's business agility, it has allowed it to solidify marketing processes and achieve a market-leading position in a converged and ubiquitous environment.

SK Telecom launched the next-generation marketing infrastrutcture implementation project (NGM) with the goal of enriching new businesses, innovating existing business and responding to regulations and policies. The company decided to transition its mainframe-based marketing infrastructure to open UNIX, selecting the HP Integrity Superdome server. After the main computing system was selected, SK Telecom started its MES project. Databases that were distributed throughout the organization were integrated into a single database with a single view of different user interfaces. SK Telecom also implemented high-availability features in the database server using HP MC/ServiceGuard and Oracle Database 10gR2 RAC - a world's first.  For this large project, SK Telecom organized a global virtual team comprised of R&D experts from global enterprises, including HP and Oracle. 

The primary benefit of NGM to SK Telecom is to create the foundation for responding to market environment changes and next-generation mobile communiation business.

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