Market leaders must provide the right real-time data at the right time. Learn best practices on how to leverage data analytics and drive better decision-making.
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In a new era of "customer-obsessed marketing," there are five key tenets marketers must embrace to succeed without being overwhelmed by the impact of consumerization. Read the Article »
Oracle Vice President Cara Capretta and PwC's Dan Staley discuss findings from PwC's recent global HR Technology Survey, which highlights significant market forces in HR technology. Watch the Video (10:25) »
Customer loyalty is notoriously difficult to measure because stated intent and actual behavior can be very different. In the future, engagement will become a key metric of business performance.
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