BeautyBay.com Ltd is the United Kingdom’s largest independent online luxury beauty-product retailer. The company sells more than 10,000 products from leading brands like Urban Decay, Paul & Joe, Mario Badescu, bareMinerals, and Dr Sebagh. It strives to stock consumers’ favorite brands and serve as a leading source of beauty information and product reviews. The company won an Online Retail Award in 2013 in the Beauty, Perfume & Cosmetics category.
BeautyBay.com evaluated e-commerce management solutions from hybris and Fredhopper but rejected them in favor of Oracle Endeca, as the solution met its needs with less risk and cost. Oracle Endeca’s modular solution suite enabled BeautyBay.com to purchase only the functionality it needed, which also led to a faster implementation with less complexity and lower cost of ownership.
"Oracle Endeca offered us the functionality we wanted when we needed it, which accelerated return on investment without the flexibility limitations of the competitors’ solutions," said David Gabbie, managing director, BeautyBay.com Ltd.
BeautyBay.com implemented Oracle Endeca over a 12-month period using its own IT team. Oracle’s support for open standards enabled the retailer to interface Oracle Endeca with the third-party and in-house developed order-fulfillment, inventory-management, and customer-service tools to build an end-to-end integrated e-commerce platform.