Coupang is one of Korea’s leading e-commerce companies. The company started out selling discounted services, such as restaurant vouchers and spa treatments, and later expanded to offering travel packages, fresh food, and diverse merchandise, such as high-end electronics, used cars, and fashion items. Founded in 2010, Coupang has grown rapidly and now attracts more than 12 million shoppers to its online marketplace each month. It launched its iPhone and Android apps in 2011, and the mobile channel now accounts for more than half the company’s revenue and 70% of its web traffic. Coupang prides itself on strong customer care and its speedy service, including free two-day delivery and a customer service center open every day of the year. The company is included in Business Insider’s 2012 top-100 list of the world’s most valuable private technology companies.
Coupang chose MySQL Enterprise Edition over other open-source databases because of its superior monitoring and backup functionalities that ensure high availability for its online ordering application and enable DBAs to make changes to the database without system downtime.
“MySQL Enterprise Edition enabled us to integrate database monitoring and backups into one system, and offers us endless configuration possibilities, such as two master servers and two slave servers to run our business-critical, online-ordering application,” said Dong-Hui Chon, deputy general manager, data intelligence lab, Coupang. “Moreover, the maintenance costs are low, and we can access immediate technical expertise through Oracle Premier Support for Software.”
Coupang implemented a major improvement project for its online ordering application over approximately 18 months in an effort to achieve 99.99% system availability and build consumer confidence in its service delivery. The project involved developing read-and-write permissions for the database, new virtual IP addresses, and automated backup and recovery. The final step was to improve system availability and performance.