Indústrias Romi S.A. (Romi Industries) manufactures and sells machine tools and plastic processing machines utilized in the automotive, aeronautic, oil and gas, steel, agricultural and furniture sectors, among others. In addition Romi’s foundary offers castings and a wide range of pre- and post-sale engineering services, technical support, and spare parts to these markets. The company has factories in Brazil (in the city of Santa Bárbara d’Oeste) and in Grugliascho and Pont Canavese, located in Italy’s Turin region. It also has sales and service subsidiaries in the United States, Germany, England, Spain, and France.
With Oracle Contact Center Anywhere and Oracle’s Siebel marketing and analysis solutions, the company found the tools it needed to better manage customer relations and gauge customer satisfaction. In addition, using these tools, allowed the company to monitor the work of its sales staff in the field and map out consumer market prospects.
São Paulo, Brazil
“One of the predominant factors in choosing the Oracle-based system was the degree of compatibility of Oracle Database with our existing systems,” said Hermes Alberto Lago Filho, marketing director, Indústrias Romi S.A. “Furthermore, the seamless integration between the applications made a big difference in the project’s success.”
Partner – “BExpert understood our business model and process architecture well. It worked in an integrated manner with the Discover Technology consultancy. Both worked tirelessly and accomplished what they set out to do,” Filho said.