Simply Market, a French supermarket brand founded in 2005, is a subsidiary of the Auchan Group, an international retail group with a market presence in 12 countries. With its new supermarket food discount concept for high-quality, fresh products at low cost, SimplyMarket has a retail presence in five European countries. The chain includes 759 stores directly operated by Auchan Group and 1,653 supermarkets operated as franchises. The grocery chain is currently experiencing high growth is eastern and central Europe, particularly in Poland.
Oracle has been Auchan Group’s strategic choice for IT infrastructure for more than 10 years. “Oracle E-Business Suite provides the services and functionality our users expect. And, with Oracle Managed Cloud Services, we can ensure high availability for our financial applications while freeing our IT team to focus on other priorities” said Pascal Fénart, chief information officer, ATAC AuchanSuper.