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Trinity Maxwell, an independent telecommunications reseller, provides a customized telecommunications services for midsize businesses based in London. The company focuses on personal service and provides its customers with mobile voice and data solutions, device security and management, mobile cost management, fixed-line services, and audio and video conferencing solutions.
Trinity Maxwell had a different IT system for each department—including sales, marketing, customer service, and billing—with no single view of the customer. The organization wanted to implement a comprehensive customer relationship management (CRM) system to provide a high level of service. In particular, it needed a system that could automate contract renewals.
Trinity Maxwell worked with Oracle Partner BPI OnDemand Ltd to implement Oracle CRM On Demand, tailor the solution to meet its specific needs, and deliver it within just two months. With no up-front costs, since implementation Trinity Maxwell has reduced customer churn to zero, increased sales by 65%, and its sales pipeline by 300%.
“We chose Oracle because Oracle CRM On Demand, managed by BPI OnDemand Ltd, was the perfect choice for us,” said Nigel Waddell, managing director, Trinity Maxwell. “We discounted Microsoft Dynamics and Salesforce.com for two reasons. First, the hidden implementation and postimplementation support costs for these two solutions were prohibitive. Second, we did not have the internal resources required to manage these systems, and Oracle could provide the support we needed.”
“BPI OnDemand Ltd enabled us to get the most from our Oracle implementation and ensured it was built with our core business in mind,” Waddell said. “BPI OnDemand Ltd. was the most knowledgeable of the companies we talked to, and it clearly understood our business vision. The consultants took the time to show us solution benefits we hadn’t considered, and they were open and honest throughout our discussions. Crucially, BPI OnDemand Ltd. was able to deliver Oracle CRM On Demand in just two months, with no upfront costs. We now have a partner who will continue to work with us throughout our contract’s duration.”