Wells Enterprises, Inc. is the largest family-owned and operated ice cream manufacturer in the United States. Headquartered in the Le Mars, Iowa―declared by the Iowa legislature as the “Ice Cream Capital of the World”―Wells produces more than 120 million gallons of ice cream annually, 70 flavors of Blue Bunny ice cream, and more than 500 packaged ice cream, frozen novelties, and specialty frozen desserts.
Blue Bunny branded items are distributed across the nation via grocery, convenience, and club stores as well as through mobile vending trucks and in-food service settings, such as educational institutions, hospitals, and restaurants. With its state-of-the-art production facilities, the company is cited by many industry experts as one of the most technically advanced manufacturers in the industry.
Wells extends its commitment to industry-leading technology throughout the enterprise, including its enterprise applications. To help advance its goal of doubling revenue over the next decade and becoming the nation’s largest ice cream manufacturer, Wells upgraded to Oracle E-Business Suite Release 12.1.3. The applications provide Wells with scalability to support rapid growth. The expanded functionality enables it to continuously improve financial, supply chain, manufacturing, and distribution processes and quickly bring new facilities online.
Wells completed its upgrade to Oracle E-Business Suite Release 12.1.3 in-house, using the support of only a few independent consultants at various points in the process. Much of the initiative’s success can be tied to the combination of a strong technology team as well as a significant commitment of key functional business users.
In early 2011, Wells implemented Oracle Enterprise Asset Management, and then it moved forward with a number of projects, including the Oracle E-Business Suite upgrade. Wells also migrated its Oracle Database with Real Application Cluster environment to Release 11g on a new virtualized Linux platform that enabled greater scalability and high availability.
By summer 2011, Wells worked to build essential customizations, primarily custom forms and reports, back into its ERP environment. It executed multiple practice go-live runs that fostered high confidence in quality and a clear understanding of the time constraints for the actual go-live. The company completed the upgrade in just 11 months.