Research Report
In Search of Insight and Foresight:
Getting More Out of Big Data
An Economist Intelligence Unit research program
sponsored by Oracle and Intel®
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Why is getting value from business data still a struggle when there is more data available than ever before? Are the greater challenges with people or with the data? Can business leaders achieve better business outcomes simply by asking the right questions of the data? |
In fact, asking better questions can lead to deeper insight and foresight that enables better decision-making and, ultimately, better outcomes. Get the findings from a recent Oracle and Intel–sponsored study by the Economist Intelligence Unit, "In Search of Insight and Foresight—Get More Out of Big Data." The study includes results from a survey of 373 global senior executives and interviews extracting business value from data. The research explores how organizations can gain a competitive advantage through innovative analytical approaches that overcome people, data, and technology challenges. Here's a snapshot of the research findings:
| "With the abundance of new data today, you can stumble on a valuable nugget that is relevant and gives you competitive advantage." |
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