Oracle Announces Oracle(r) Hyperion Profitability and Cost Management Application

New Component of Oracle Enterprise Performance Management System Provides Customers Actionable Insight Into Key Cost and Profitability Drivers

July 16, 2008

News Facts

Extending its leadership in enterprise performance management, Oracle today announced Oracle(r) Hyperion Profitability and Cost Management, a new performance management application that increases visibility into cost and profitability drivers inside organizations.

A component of Oracle Fusion Middleware, Oracle Hyperion Profitability and Cost Management is part of the Oracle Enterprise Performance Management (EPM) System, the industry's only EPM system that drives management excellence by creating smart, agile and aligned organizations. See today's related news on the latest release of the Oracle EPM System at: http://www.oracle.com/us/corporate/press/015219_EN.

With Oracle Hyperion Profitability and Cost Management, organizations gain actionable insight into profitability and cost, enabling them to improve organizational efficiencies and resource alignment to positively impact financial performance.

Strategically Allocate Resources with Accurate Profitability and Cost Information

Oracle Hyperion Profitability and Cost Management provides users clear visibility into the cost of business activities across the organization -- including serving customers and delivering products -- enabling companies to pinpoint their most profitable assets, and identify opportunities to improve resource alignment and profitability.

The application benefits organizations that often rely on spreadsheets and manual processes to produce allocations and calculate profitability information, resulting in fragmented, disparate data that is difficult to analyze, leads to inaccurate conclusions, and is difficult to act upon in a timely manner.

Key benefits of Oracle Hyperion Profitability and Cost Management include the ability to:

Discover Drivers of Costs and Profitability: Enables users to identify sources and attributes of profitability with multidimensional analysis; improve decisions with scenario modeling capabilities; and drive management best practices by leveraging profitability as a performance metric.

Empower Users with Visibility and Flexibility: The application allows users to accurately allocate costs with a flexible allocation engine that supports any methodology; provides confidence into cost allocations and revenue flows with graphical traceability maps; and enables quick validation of models with user-defined business rules.

Improve Resource Alignment: Empowers users to impact budgets and plans through tight integration with other critical performance management applications; strategically allocate resources with accurate profitability and cost information; and improve marketing programs through more advanced customer segmentation.

Supporting Quotes

"One of the common pitfalls in cost and profitability management is that it is often managed in disparate spreadsheets -- creating inconsistent views of cost drivers. Hence, many cost-cutting initiatives are targeted at the wrong place," said Robert Gersten, senior vice president, Oracle EPM Development. "Oracle Hyperion Profitability and Cost Management allows business users to drill into the key drivers of profitability and costs, allowing them to act quickly to realign resources and act upon their most profitable business opportunities."

"In today's rapidly-changing and competitive business environment, it's essential that we have our resources allocated to the best market opportunities," said Thibault Fulconis, Vice Chairman - Finance, Bank of the West. "The flexibility and power of the new Hyperion Profitability and Cost Management application will give us the ability to more quickly understand how our various lines of business are performing on a fully loaded basis. And the integration with the Hyperion Planning application will allow us to quickly reallocate resources based on the insights gained from this analysis." Bank of the West has selected Oracle Hyperion for financial reporting, forecasting and analysis.

Supporting Resources

Oracle Enterprise Performance Management and Business Intelligence
http://www.oracle.com/epm

Oracle Achieves Key Integration Milestones and Delivers Enhancements for Comprehensive, Hot-Pluggable Enterprise Performance Management System:
http://www.oracle.com/us/corporate/press/015500_EN

Analyst Reports
Independent Analyst Reports Regarding Oracle Software: http://www.oracle.com/corporate/analyst/reports/index.html

Customers
Bank of the West: http://www.bankofthewest.com

Products
Download Oracle Software: http://www.oracle.com/technology/software/index.html

Podcasts, Webcasts, Videos
Oracle Enterprise Performance Management Webcast Replay:http://www.oracle.com/webapps/events/EventsDetail.jsp?p_eventId=81959&src=6642150&src=6642150&Act=7

Hyperion Joins Oracle: A convergence of BI and EPM: http://feeds.feedburner.com/~r/OracleOfmRadio/~3/133408234/5671670.mp3

Pervasive Business Intelligence: http://streaming.oracle.com/ebn/podcasts/middleware/5059682.mp3

Oracle Expert Blogs
Frank Buytendijk: http://blogs.oracle.com/frankbuytendijk/

White Papers
Journal of Management Excellence: Introducing Management Excellence: http://www.oracle.com/solutions/business_intelligence/docs/journal-of-management-excellence-2008-june.pdf

About Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.