Oracle Press Release

Cellular South Selects Oracle Communications Applications to Accelerate Time to Market and Improve Customer Satisfaction

Wireless Provider Deploying Pre-Integrated OSS/BSS Applications to Help Reduce Costs and Risk

INTERNATIONAL CTIA WIRELESS – Las Vegas, Nev. – April 1, 2009

News Facts

Cellular South, the nation’s largest privately owned wireless provider, selected Oracle’s integrated applications to support its order-to-cash business process – from service creation and deployment through revenue recognition.
The Mississippi-based wireless communications provider will implement Oracle Communications Service Fulfillment Suite, Oracle Communications Billing and Revenue Management and Oracle Application Integration Architecture for Communications to help accelerate time to market for new products and services, enable accurate and timely revenue recognition and improve customer satisfaction with flexible billing options and high-quality customer service.
Cellular South selected Oracle based on the company’s proven success in implementing business and operations support systems (B/OSS) for leading communications service providers worldwide. Further, Cellular South already uses Oracle Financials successfully and was looking for the opportunity to reduce costs by deploying integrated applications from the same vendor.
In particular, Cellular South will take advantage of three industry-specific process integration packs available through Oracle Application Integration Architecture for Communications. The integration packs provide pre-built integrations between Oracle’s CRM, billing and revenue management, and financials applications, enabling quick deployment of three key processes – order to bill, agent-assisted billing care and revenue accounting.

Supporting Quotes

“Oracle’s integrated applications will allow us to more rapidly adapt to ongoing changes in consumer demand for unique and innovative wireless products,” said Greg Latour, senior vice president of strategic development for Cellular South. “In addition, we expect our use of Oracle’s common data model and pre-built integrations to increase efficiency, lower costs and mitigate risk throughout the order-to-cash process.”
“Now, more than ever, communications service providers are focused on optimizing their IT systems to lower costs and risk, while accelerating new service deployment and subsequent revenue growth. Oracle’s integrated applications will help Cellular South meet these goals,” said Liam Maxwell, vice president of products, Oracle Communications.

Supporting Resources

About Oracle Communications

Oracle is #1 in Communications globally with 20 of the world’s top 20 communications companies running Oracle applications. Oracle Communications integrates industry-specific BSS and OSS solutions with a standards-based service delivery portfolio, as well as the capabilities of Oracle’s industry-leading enterprise applications, business intelligence tools, and carrier-grade middleware and database technologies. Oracle Communications enables service providers to deliver next generation convergent services rapidly, increase customer satisfaction and loyalty, and reduce costs in the business and the network. For more information, visit http://www.oracle.com/industries/communications.

About Oracle

Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

About Cellular South

Cellular South is the nation’s largest privately-owned diversified mobile communications company passionately committed to helping customers get the most out of their wireless devices and services. The company accomplishes this goal by providing the most reliable and advanced 3G nationwide wireless voice and data network, offering industry-leading family and unlimited flat rate voice, text and mobile web plans and through its online and in-store Discover Centers, which give customers easy, simple and convenient tools, tips, advice and information to help them get the most out of their mobile phone. For more information, visit www.cellularsouth.com.

Trademarks

Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.

Contact Info

Caroline Yu
Oracle
+1.650.506.8920
caroline.yu@oracle.com

Dave Miller
Cellular South
+1.601.974.7725
dnmiller@cellularsouth.com