Grupo Mexicana Deploys Oracle® Complex Maintenance, Repair and Overhaul to Enable Increased Profitability and Competitiveness of its MRO Business Unit
Mexico’s Leading Airline Relies on the Oracle E-Business Suite Release 12 to Drive Enterprise-Wide Efficiencies and Keep MRO Costs Competitive
MRO AMERICAS 2009, Dallas, TX – April 22, 2009
Grupo Mexicana, parent company to seven leading organizations in the Mexican airline industry including Mexicana, the largest airline in Mexico, has implemented Oracle® Complex Maintenance, Repair and Overhaul (cMRO) to benefit from an integrated, real-time information system that will help drive profitability and increase global competitiveness, Oracle today announced.
With main facilities in Mexico City and Guadalajara, Mexicana MRO Services provides integrated support, maintenance and repair services for clients in the US and Latin America. Relying on Oracle cMRO, Mexicana MRO Services is able to gain increased visibility into vast amounts of product information, parts and asset service histories, as well as tighter integration between materials management and maintenance service execution systems. Now, Mexicana is able to help ensure stringent regulatory-compliance requirements are met.
Mexicana previously depended on a myriad of disparate, outdated IT systems. As a result, it was challenging for the company to achieve accurate and responsive collaboration across systems and to provide timely responses to its clients.
Faced with increased competition from global airlines and low-cost carriers with regional operations in Mexico, Mexicana needed to effectively maintain and grow market share of its MRO business, while keeping costs competitive and customer service levels high.
The airline decided to deploy Oracle cMRO as well as the Oracle E-Business Suite Release 12 financial management, human capital management and SCM supply chain management applications to achieve a single, real-time information system that provides enterprise-wide visibility and streamlines back-office and aircraft maintenance operations.
Mexicana also leveraged Oracle's Siebel Loyalty Management for its recently launched customer loyalty program MexicanaGo! and is utilizing Oracle On Demand to help achieve a lower total cost of ownership and free the airline from the burden of IT infrastructure management.
“Our vision is to become the number one Latin American MRO offering integrated support services while achieving consistency in reparation and delivery schedules,” said David Orellana, Chief Information Officer at Mexicana. “In order to achieve that goal, we realized that a tightly integrated ERP and MRO system was essential. Replacing our legacy applications with Oracle’s industry leading capabilities is already proving to be the right decision for our customers, our growth strategy and our bottom line.”
“By deploying Siebel Loyalty through Oracle On Demand, we hope to be able to reduce our total costs needed to support this application, while allowing us to quickly ramp up our customer loyalty program and strengthen the relationship we have with our customers,” continued Orellana.
“We operate in a highly regulated industry that has become increasingly competitive,” said Ruben Arguero, VP MRO Business Unit at Mexicana. “With Oracle, we have created a state-of-the-art MRO services business unlike any other in Latin America. This is enabling us to increase real-time business efficiencies, provide a high standard of service to our customers and remain ahead of the competition.”
“Mexicana’s go-live on Oracle cMRO reinforces Oracle’s position as one of the leading providers of integrated ERP and MRO solutions for the commercial airline, aerospace and defense industries,” said Hannes Sandmeier, Oracle’s Vice President, cMRO and Depot Repair Development. “We’re delighted that Mexicana selected Oracle and that together, we’ve achieved this milestone.”
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Innovation is synonymous with evolution and Mexicana is transforming in response to changing market and industry circumstances. The carrier’s new corporate culture and image are intended to differentiate it from its competitors with modern, efficient, flexible, friendly and accessible services that make for a unique travel experience. Mexicana is currently rated the number one brand in its category and has built a solid reputation for itself over the 90 years it has been operating on the commercial aviation market, during which time it has earned the trust and loyalty of its passengers by offering products and services tailored to meet their needs, while remaining true to its core values. Mexicana is Mexico’s top airline and holds a leading position on the Mexico-US market. In 2008, the carrier flew over 11.7 million passengers to some 50 destinations in Mexico, North America, Central and South America, and recently added flights to Europe to its itinerary. Its fleet is comprised of 65 aircraft —29 Airbus A320s, 21 A319s, ten A318s, two A330s, two Boeing 767-200s and two 767-300s— that make some 300 flights a day. In addition to boasting the best maintenance base in Latin America, Mexicana has won major industry prizes, including awards in several categories of the World Travel Awards, and has been certified as a Socially Responsible Company. Its subsidiary MexicanaClick covers 28 routes with a fleet of 25 Fokker 100s equipped with state-of-the-art technology. www.mexicana.com