Oracle Press Release

Nordstrom Selects Oracle® Retail Size Profile Optimization

Fashion Specialty Retailer to Use Oracle Retail Planning Application to Help Maximize Sales and Improve Customer Service

Redwood Shores, CA – July 28, 2009

News Facts

Nordstrom, Inc., a fashion specialty retailer that offers a selection of apparel, shoes, cosmetics and accessories for women, men and children, has selected Oracle® Retail Size Profile Optimization to help maximize assortment productivity and ensure a better alignment of the right merchandise in the right sizes to meet customer demand and improve customer service.
Oracle Retail Size Profile Optimization helps retailers create optimal profiles of size distribution by both merchandise category and by store.
Nordstrom plans to use the Oracle Retail planning application to more effectively analyze historical sales data to create unique store size profiles for its apparel merchandise.
These analytically determined size profiles are expected to help the retailer better align purchase order quantity details with customer demand. For example, when establishing order quantities, Nordstrom will have improved insight into the right amount of each size to order and the optimal amount needed in each store location.
By helping to ensure that inventory is aligned to customer demand using appropriate size profiles, the Oracle Retail application is also expected to help Nordstrom achieve cost savings through reduced markdowns and inventory levels.
The profiles that Oracle Retail Size Profile Optimization creates can also be used to inform assortment planning and allocation systems, helping to boost sales and profitability.
Retailers also use the application to reduce stock-outs and end-of-season markdowns due to size limitations.

Supporting Quotes

“We have always viewed our technology efforts as customer service initiatives to improve our merchandise offering and the way we serve customers,” said Jan Walsh, Vice President and Business Information Officer for Nordstrom. “We believe the Oracle Retail Size Profile Optimization application will help us improve how we assort merchandise for our customers, helping to ensure we have the right merchandise at the right time for customers. Our partnership with Oracle continues to drive measurable results to our business.”
“We are focused on providing leading retailers like Nordstrom with solutions that help optimize their decision-making and enable them to better execute planning, buying and allocation decisions,” said Duncan Angove, Senior Vice President and General Manager, Oracle Retail. “We appreciate the opportunity to expand our relationship with Nordstrom and help them more profitably serve customers as well as reduce lost sales and markdowns at the end of the season.”

Supporting Resources

Oracle Innovation Showcase

For more than 32 years, Oracle has been a technology innovator, transforming the way business is conducted. To learn about Oracle’s latest technologies, visit the Innovation Showcase during the 100 days before Oracle OpenWorld. See oracle.com/innovation for more information.

About Oracle Retail

Oracle is the number one provider of innovative and comprehensive industry software solutions for retailers – enabling organizations to serve their customers better by applying insight into daily business decisions for more profitable results. With software that provides supply chain, operations, merchandising, store systems, optimization as well as enterprise applications and infrastructure software, Oracle partners with the world’s leading retail companies, including 20 of the 20 top retailers worldwide, to transform the economics of their businesses.

About Oracle

Oracle (NASDAQ: ORCL) is the world's largest business software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.

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Contact Info

Kevin Ruane
Oracle
+1.650.506.6610
kevin.ruane@oracle.com

Mary Ellen Amodeo
Amodeo Associates.com
+1.612.963.5797
mamodeo@amodeoassociates.com