Crocs Employs Oracle SOA Suite 11g to Enhance Global, Multi-Channel Business with Access to Real-Time Data from Enterprise Applications
Crocs Receives 2010 Oracle Fusion Middleware Innovation Award
Redwood Shores, CA – October 14, 2010
Crocs, Inc. (NASDAQ: CROX) is using Oracle SOA Suite 11g as part of a larger business strategy to build an innovative IT system to support its global sales and supply chain network, and to provide a holistic view into the entire supply chain.
In recognition of the company’s innovative use and rapid deployment of Oracle SOA Suite 11g with Oracle Applications, Crocs received an Oracle Fusion Middleware Innovation Award, part of the Oracle Excellence Awards presented at Oracle OpenWorld San Francisco 2010.
Crocs is leveraging the standards-based infrastructure and comprehensive connectivity of Oracle SOA Suite 11g to seamlessly integrate six disparate enterprise applications, including warehouse and order management systems, retail point of sale and merchandising systems, e-commerce and Oracle’s JD Edwards EnterpriseOne.
Now, Crocs can support its diverse retail, internet and wholesale business channels that span 363 Crocs retail locations globally, several e-commerce sites around the world and thousands of wholesale and distributor customers.
The solution is live in the Americas and Asia with further rollouts scheduled for completion by February 2011.
“With Oracle SOA Suite 11g, Crocs now has a state-of-the-art integration system that has radically changed the way we support our business, providing near real-time access to data across our enterprise applications,” said Paul Lanham, CIO, Crocs. “This is invaluable to Crocs and how we will do business moving forward.”
“Crocs has a unique and innovative technology strategy that supports the company’s multi-channel, global business,” said Amit Zavery, vice president, Oracle Fusion Middleware. “Oracle SOA Suite 11g is helping Crocs and other retailers achieve rapid business adoption, speed the order-to-cash cycle, and provide greater visibility into operations.”
A world leader in innovative casual footwear for men, women and children, Crocs, Inc. (NASDAQ: CROX), offers several distinct shoe collections with more than 120 styles to suit every lifestyle. As lighthearted as they are lightweight, Crocs™ footwear provides profound comfort and support for any occasion and every season. All Crocs™ branded shoes feature Croslite™ material, a proprietary, revolutionary technology that produces soft, non-marking, and odor-resistant shoes that conform to your feet.
Crocs™ products are sold in 125 countries. Every day, millions of Crocs™ shoe lovers around the world enjoy the exceptional form, function, versatility and feel-good qualities of these shoes while at work, school and play.