Oracle Upgrades Analytics in Oracle Retail Data Model
Oracle Retail Business Intelligence Platform Delivers Advanced Analytics for Unique Retail Formats
Redwood Shores, Calif. – Aug. 29, 2012
Oracle today announced enhancements to Oracle Retail Data Model, a standards-based, enterprise-class data warehouse that helps retailers gain the insight required to improve the customer experience, increase margins and drive profitability.
The latest version of the product incorporates several new forecasting features that provide retailers with actionable insight regarding price elasticity, workforce optimization, customer sentiment, customer segmentation.
To deliver insight and support for a full range of retailers, Oracle Retail Data Model now offers advanced analytics for a broader spectrum of subject areas. In addition to its existing capabilities for grocery, fashion, hardline and more, the latest release includes functionality to deliver insight into:
Retailers can use the standards-based, pre-built capabilities within Oracle Retail Data Model to accelerate the design, implementation and time-to-value of analytics applications from Oracle or third-parties.
“Using Oracle Retail Data Model as the foundation for Gordman’s data warehousing and business intelligence platform will accelerate the deployment and our return on investment,” said Richard Heyman, chief information officer, Gordman’s. “The latest updates to the Oracle Retail Data Model will significantly improve the ability of our merchandising and planning teams to optimize operations and help Gordman’s grow profitably.”
“The enhancements to the Oracle Retail Data Model provide deeper and broader insight for a wider range of retailers,” said Mike Webster, Senior Vice President and General Manager, Oracle Retail. “By taking advantage of its new capabilities, retailers will have unparalleled access to information that is relevant, timely and actionable.”
Oracle provides retailers with a complete, open and integrated suite of business applications, server and storage solutions that are engineered to work together to optimize every aspect of their business. 20 of the top 20 retailers worldwide - including fashion, hardlines, grocery and specialty retailers - use Oracle solutions to drive performance, deliver critical insights and fuel growth across traditional, mobile and commerce channels. For more information, visit our Web site at http://www.oracle.com/goto/retail
Oracle engineers hardware and software to work together in the cloud and in your data center. For more information about Oracle (NASDAQ:ORCL), visit www.oracle.com.
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