Oracle Customer Relationship Management Backgrounder

Oracle offers information-driven Customer Relationship Management (CRM) applications that leverage enterprise data to drive profitable customer interactions. Oracle's CRM products cover the entire breadth of CRM functionality, from sales, marketing, and e-commerce, to customer service, multi-channel interaction and analytics. Oracle's information-driven CRM applications leverage enterprise information from all areas within organizations to help achieve optimal business performance and create new revenue opportunities.

Susie Penner

• E-Mail: susanne.penner@oracle.com
• Phone: +650.506.1973

• Achieve higher win rates with guided, best-practice selling
• Book additional revenue with interaction cross-selling
• Increase margins with flexible price management

• Improve call-center efficiency with complete contract center automation
• Streamline order-to-cash cycle with automated configuration, pricing and order management
• Slash sales and support costs with information-driven Web self-service

• Leverage a single view of information using Oracle Data Hubs
• Provide a consistent customer experience through multichannel integration
• Expand wallet share with targeted marketing campaign management

• Siebel Customer Relationshiop Management
• Oracle E-Business Suite
• PeopleSoft Enterprise Performance Management
• JD Edwards EnterpriseOne Customer Relationship Management