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Special Report: Cloud Computing

June 2016

There is no market unable to reap the benefits of the cloud. In fact, the worldwide cloud market will grow at six times the rate of overall IT spending, doubling in size by 2019 to an estimated $141 billion.


Here, read Profit’s special cloud issue for stories demonstrating cloud-driven business transformation worldwide, and discover other companies that are moving to cloud to innovate and reach new markets. Plus, learn about the upcoming Oracle CloudWorld in Mexico City, where company executives including Oracle CEO Mark Hurd will explore modern approaches to boosting sales, building brands, supporting customers, empowering employees, planning effectively, creating apps, or managing information.

Dubai World Trade Centre Addresses Business Opportunities Through Cloud Automation
Last year DWTC turned to the Oracle cloud to support one of its fastest-growing revenue segments: technical production, stage and stand construction, telecom and utility services, and other services.

Key to One Diversified Company’s Success: Make Cloud, On-Premises Systems Work Together
AW Rostamani Group thinks big. The family-owned business is headquartered in Dubai in the United Arab Emirates, home to a highly anticipated World Expo in 2020. The company is using the Expo “hype” as a motivating factor, and the cloud as a business facilitator, to realize one very ambitious goal: doubling revenue by 2020.

Warm Welcome
Fairmont Raffles Hotels International made great strides with CX thanks to this enterprisewide property management system and a central storehouse of information. But leadership took another important CX step by adopting Oracle Responsys, a core component of Oracle Marketing Cloud.

A Big Payoff
Western Union business solutions transforms its B2B marketing strategy with Oracle Marketing Cloud.

PaaS Impressions
Five experts tested Oracle’s cloud platforms. Here’s what they learned.

Culture of Excellence
Executives from Sapporo Holdings Company are tapping into new flexibility with a private cloud.

The Cloud's Underappreciated Advantages
The most compelling reasons for implementing cloud services include speed, agility, reliability, flexibility, and cost savings. But did you know the cloud is also where cutting-edge vendor research and development is being conducted and implemented? What else don’t you know about the cloud?

Trendy Restaurant Wagamama Puts Cloud on the Menu
Wagamama is making its biggest technology investment to date, moving to a cloud-based point-of-sale system, Oracle Hospitality Simphony Cloud Service, to support continued innovation and its expansion worldwide.

Inside the Innovation Machine: How the Cloud Turbocharges Business
Cloud apps have a glaring speed-of-innovation advantage over on-premises software—enabling companies to add new software features every few months, compared to every three to four years with software maintained on premises.

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