oracle openworld

Special Report: Oracle OpenWorld

September 2012

This year's Oracle OpenWorld is being held in San Francisco, September 30 to October 4, along with JavaOne, and embedded conferences, like the Oracle Customer Experience Summit @ OpenWorld and The Executive Edge @ OpenWorld.

Oracle OpenWorld, which draws more than 50,000 attendees from over 110 countries, offers more than 2,100 educational sessions, 400 product demos, exhibitions from 450 partners showcasing applications, middleware, database, server and storage systems, industries, management and infrastructure — all engineered for innovation. Here, find out about this year's executive keynote speakers — plus get recommendations for must-see sessions and insider advice from experienced attendees about how to stay focused and get the most out of Oracle OpenWorld.

Profit at Oracle OpenWorld 2012
Editor-in-chief Aaron Lazenby talks about what he will be seeing at Oracle OpenWorld. Find out what he is excited about – and where to catch him!

Oracle Executive Keynote Lineup for Oracle OpenWorld 2012 Announced
This year, Oracle executives will provide insight into industry trends, the latest technology developments and innovations as well as key strategies for achieving business efficiency and innovation. They will be joined by special guests to discuss important business drivers such as engineered systems, cloud computing, business analytics and big data, and customer experience.

IOUG President John Matelski Previews Oracle OpenWorld
“Based on developments of the last 12 months, I think big data is definitely going to be hot. The challenges and opportunities of data governance will be another biggie. And there will obviously be a big emphasis on Oracle Exadata and the other Oracle Engineered Systems, with more than 100 sessions,” says John Matelski, newly elected president of the Independent Oracle Users Group. Get his tips for getting the most value out of the event.

Spotlight on the Latest Oracle WebCenter Developments
“Oracle OpenWorld is a unique chance for customers, partners, and product experts to connect on the issues they care about most, from high-level strategy to technical best practices,” says Roel Stalman, vice president of product management, Oracle WebCenter.

Better Business Outcomes with Business Analytics
At this year's Oracle OpenWorld, conference organizers are expecting record turnout to sessions devoted to Oracle Business Analytics solutions, including Oracle Business Intelligence, Oracle Enterprise Performance Management, and Oracle Data Warehousing products. Interest is expected to be especially strong for hot topics such as big data analysis, mobile BI, and Oracle engineered systems.

Scores of Sessions for Financials Customers
This year’s upcoming Oracle OpenWorld features more than 120 sessions for customers interested in learning more about Oracle's financials product lines and related topics, such as analytics, budgeting/planning, financial reporting, operational controls, and risk management.

Don't-Miss Oracle Retail Sessions
Oracle Retail is focusing this year's agenda around enabling “Your Experience Platform”—the ability to deliver on the retailer's brand promise and drive profitable growth through seamless cross-channel experiences—using the full Oracle footprint.

Security at Oracle OpenWorld 2012: Don't-Miss Sessions, CSO Summit, and More
From technical deep dives and hands-on labs to executive presentations about strategy and direction, this year's Oracle OpenWorld is expected to provide unprecedented insight into Oracle's state-of-the-art security solutions—and how best to protect against internal and external threats.

“All Things Virtualization”
Oracle Virtualization will be on full display at Oracle OpenWorld 2012. In addition to a multitude of sessions and hands-on labs, you will also be able to see Oracle server and desktop virtualization firsthand in the Oracle OpenWorld DEMOgrounds.

Oracle Enterprise Manager: Don't-Miss Sessions, Hands-on Labs, and More
Because of the rapid and widespread adoption of Oracle Enterprise Manager 12c since its launch at Oracle OpenWorld 2011, conference organizers are expecting Oracle Enterprise Manager sessions to attract record crowds at Oracle OpenWorld 2012.

Prosper Amid Financial Industry Upheavals
The Financial Services track at this year’s Oracle OpenWorld 2012 will help attendees keep pace with ever-changing markets, simplify their IT environments, manage compliance, and adopt the latest business practices.

Must-See Oracle Public Sector Sessions
Join Mark Johnson, Senior Vice President of Oracle Public Sector, for an update on Oracle in government, plus sessions about information sharing, Oracle Exadata and more.

Oracle OpenWorld 2012 Significantly Expands Coverage of Education and Research
The upcoming Oracle OpenWorld 2012 conference will feature the event's most extensive lineup ever of presentations for executives in education and research. Learn where to find presentations and demonstrations by executives, customers, and industry experts.

Perfect Attendance
“Make sure that you have a focus—or your top three areas of focus—because you can't take the whole event in. You really have to decide what it is you're there for, personally and professionally,” says Bonnie Johnson, executive vice president of the Oracle Applications Users Group (OAUG).

The Main Event
Each year, Oracle hosts 8,000 events around the globe, and Oracle Vice President of Marketing Paul Salinger plays a big role in making them successful—and sustainable. Here, Salinger answers questions submitted by Profit readers via Twitter about Oracle OpenWorld. Find out how technology makes Oracle OpenWorld more personal—and how you can help the conference grow even greener in years to come.


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