How Frontline Employees Can Help Drive Cloud Acquisition In the face of a constantly evolving enterprise software industry, the first step is to ask yourself an important question: How are you engaging your own employees and colleagues in your software evaluation and acquisition practices today?
July 23, 2014
Press Release: Oracle Marketing Cloud Expands the Industry’s Most Comprehensive Marketing Technology Ecosystem “Modern marketing is changing rapidly, and organizations require flexible and scalable solutions that can easily extend and enhance their marketing efforts to deliver the most effective campaigns,” says Kevin Akeroyd, Oracle Marketing Cloud general manager and senior vice president.
July 22, 2014
Big Data's Constant Gardener Oracle Big Data SQL is the only product that provides the three things SQL has to have to be useful across this diversity of repositories: seamlessness, speed, and security.
July 21, 2014
Video: Bob Evans Oracle's Chief Communication Officer Bob Evans discusses what a new study from IDC shows revealed about IT complexity.
July 18, 2014
New Survey Reveals Rising User Expectations for B2B Interactions A new Oracle customer experience survey released in May 2014 finds that business-to-business organizations are under increasing pressure to adopt the kinds of commerce best practices already sweeping business-to-consumer organizations.
July 17, 2014
SPECIAL REPORT: MODERN MARKETING
Looking to get more buzz—and business—from your marketing efforts? Find out about what’s happening at Oracle’s Interact 2014. Plus, hear from marketing experts about leveraging today’s technologies to reach your customers. July 2014
DEEP DIVE: FOUR CRITICAL ISSUES FACING CIOS TODAY
How is Oracle breaking down barriers to deliver business value from big data, faster? Get insight here into how data is impacting industries ranging from entertainment to health care—and learn how you can use it to connect better with your own customers.
Today’s chief information officers (CIOs) have some fantastic new opportunities to deliver transformational business impact and customer value for their organizations. But what does it take to actually deliver on that potential? July 2014
FIVE IDEAS: FUTURE OF BUSINESS
As an antidote to all that complexity and cost and confusion, cloud computing can help CEOs transform their businesses by understanding customers and prospects more intimately, pouncing on new market opportunities as they emerge, accelerating new-product development, and hiring and growing world-class talent.
Oracle President Mark Hurd
Get expert insight into why convergence is the future of business, and learn more about how Oracle is helping business capitalize on today’s big trends, including cloud, mobile, social, big data and the internet of things. July 2014 CHROS: IF YOU'RE NOT PLANNING BEYOND 2015, YOU'RE ALREADY FALLING BEHIND
If you want to deliver value to your enterprise beyond next year, focus on steps you can take today to ensure long-term growth and success. July 2014 WHY TODAY'S ENTERPRISE SOCIAL STRATEGIES WON'T WORK TOMORROW
If you created your enterprise social strategy more than a year ago, chances are you weren’t factoring in at least a few of these trends and capabilities. July 2014 IS CAPITALISM DEAD?
“None of us expected, in our wildest imagination, a technology revolution that could reduce marginal cost to near zero, making communication technologies, energies, and goods and services nearly free,” says Jeremy Rifkin
, economic theorist and author of The Zero Marginal Cost Society June 2014 SPECIAL REPORT: USER EXPERIENCE
Here, learn more about what’s happening at Oracle Development Tools User Group’s Kscope 14, plus discover more about today’s UX trends, including taking a closer look at Oracle’s own solutions. June 2014 A THREE-STEP STRATEGY FOR MODERN MARKETING
Companies can become faster, more agile, and more intelligent in their marketing activities. June 2014 USING DIGITAL BODY LANGUAGE IN B2B SALES
“The ability to harness each customer’s engagement level and product interests enables marketers to target the right message at the right time, and sales teams to make contact at the appropriate stage in the buying cycle,” says Mark Tarro
, an Oracle Marketing Cloud sales consultant. June 2014 ADD IT UP
Q&A with OAUG President Alyssa Johnson
: “I am emphasizing innovation. I want to focus on innovative ways of delivering our benefits and engaging members.” June 2014