OPINION

Godin

An Artistic Approach

Seth Godin, author of V is for Vulnerable


“Art is the work of a human being doing something that hasn?t been done before, and might not work.”

 
 

OPINION

Krauss

Oracle Cloud Applications: The Right Ingredients Baked In

David Krauss, senior manager at Oracle

“The value of cloud is about make your business more agile in the market place, and shortening the time it takes to deliver and adopt new innovation.”

Lofstad

Getting the Most Out of Your Project Team

Stian Lofstad, director of insight and strategy at Oracle, specializing in data center technologies

“A leader needs a variety of tools to master different situations, and understanding how time criticality impacts your leadership style adds to your toolbox.”

Kuruoz

Turkcell Answers the Call

Ilker Kuruoz, Turkcell's chief information and communication technologies officer

"The role of IT is becoming more and more critical, not just in the telecommunications industry but in all industries. But in telecom, the change is happening faster.”

parnasis

Completely Connected

Abhay Parasnis, Senior Vice President, Oracle Cloud

“For Oracle, social technology is about embracing the next generation of breakthrough capabilities—including social, mobile, and rich enterprise content—and completely integrating them across our full application stack.”

Poser

Three Keys to Project Management

Susan Poser, senior director of the Industry Strategy and Insight global program office at Oracle

“With portfolio and project management increasing in complexity and contributing more to revenue, business leaders should consider approaches to automate processes, integrate portfolio and project management, and employ best-practice processes.”

Moren

A Cross-Channel Approach to Consumer Engagement

Cassandra Moren, senior director of consumer goods industry marketing at Oracle

“Consumer goods manufacturers are starting to adapt in ways that mirror retailers. They are making investments in innovative technologies and processes to build the infrastructure to support the market demand.”

Ray

A Business Process-Based JD Edwards Upgrade

Kaushik Ray, director of business process management (BPM) applications at Energy Alloys

“A number of strategies and practices employed in the planning process enabled us to complete the upgrade with reduced cost and within a short time frame.”

 

BLOGS

Lazenby

Editor's Notebook: Insights from the Oracle Social Media Summit
Profit editor in chief Aaron Lazenby
“Don't be afraid to try things, tinker with incomplete ideas, abandon things that don't work, and engage in the conversation. And make sure your heart is in it, otherwise your audience can tell.”

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TOOLKITS

May

A Simple Formula
Matthew May, author of The Laws of Subtraction: 6 Rules for Winning in the Age of Excess Everything
“By and large the reason most projects fail is because they are over-scoped.”

More Toolkits: 

FIVE IDEAS

taking care of customers

What experts are saying about:
Taking Care of Customers
A recent research report reveals that 81 percent of consumers surveyed are willing to pay more for superior customer experience.

More Big Ideas: