INFORMATION INDEPTH NEWSLETTER
Oracle Fusion Middleware Newsletter
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Oracle Fusion Middleware Outperforms IBM. Here’s Why.

The Oracle Fusion Middleware Newsletter’s Carol Hildebrand sat down with Alex Andrianopoulos, vice president of Oracle Fusion Middleware product marketing, to get his analysis of how Oracle’s middleware strategy stacks up with IBM’s.

Hildebrand: In a recent Webcast, you discussed some important differentiators between the two companies’ middleware product sets. What’s the biggest one?

Andrianopoulos: When you look at the comparative benefits of Oracle Fusion Middleware over IBM’s grab bag of products, what stands out is that we have a comprehensive offering that is both complete and integrated. This is something that IBM either cannot or does not want to offer. What I mean is that we have gone out of our way to make sure that all our middleware products are deeply integrated at all levels, with a single, unified design-time environment; a single, unified runtime environment; and a single, unified management and security environment for all the products within the Oracle Fusion Middleware family. For example, the development environment for Oracle Application Server (based on Oracle JDeveloper) is the same development environment one would use in our SOA, BPM, Oracle WebCenter, content management, and identity management products.

Hildebrand: What does IBM’s tool set look like in comparison?

Andrianopoulos: It’s a big difference. In comparison to Oracle’s single and unified development environment, IBM has a multitude of development environments. For that matter, IBM has separate development environments even within a single product line within their middleware grab bag of technologies. For example, within their BPM line of products, they have three different products, each with its own separate development environment, separate management environment, and separate runtime environment. Such multiplicity makes costs skyrocket for customers, because they have to integrate the integration tools—the same tools that are supposed to take costs out of the enterprise.

Hildebrand: How do the product families compare as far as adherence to open standards?

Andrianopoulos: There’s a big difference there, too. When we say Oracle Fusion Middleware is open and interoperable, we mean it. We do not just pay lip service to the notion. If our customers want to run only parts of our middleware family of products, they can. They do not need to run the complete stack to get the benefit of one of its layers. For example, we support deployment of our SOA tools to IBM’s application server. However, IBM does not support deployment of their SOA tools to Oracle’s application server. They say they are open, but it’s lip service. They obey the letter of the open standards law, but not the spirit of it.

Hildebrand: Are there any other big differentiators?

Andrianopoulos: Yes, we also out-compete IBM when it comes to best-of-breed products. Not only do we have a complete, open, and integrated family of middleware products, but each component is one of the top products in its respective category. For example, we believe we have the best user experience technology out there with Oracle Content Management and Oracle WebCenter. We also run our middleware on the #1 application server with Oracle WebLogic. In addition we have one of the best strategies for optimizing hardware and middleware software together with Oracle Exalogic. While it is true that both companies are very acquisitive and offer a complete array of products, when Oracle acquires [a company], we invest significant research and development to make sure the products are complete, open, integrated, and best-of-breed.

Learn more about Oracle Fusion Middleware

Hear Andrianopoulos’ full Webcast, including customers outlining why they chose Oracle over IBM.


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