Is Your CMO Creating “Hero Content”?
Advice from social marketing expert Michael Brito: “Social gives business leaders at large brands a chance to be human and build trust. At which point, these leaders need to decide: Now that we have the trust of the community, how do we insert our marketing messages in a way that’s not intrusive?”
Can Lean Principles Change the Software Development Process?
Find out how to use lean principles to rebuild the software development process at your company: “Lean UX seeks to take the team through the design phase very, very quickly in order to spend less time designing the wrong products, more time designing the right products,” says Lean UX author Jeff Gothelf.
Modernizing the Oracle PeopleSoft User Experience
Creating a better user experience is a top priority across all of Oracle’s various applications suites… keeping with Oracle’s Applications Unlimited commitment to continue enhancing current applications product lines while simultaneously developing next-generation Oracle Fusion Applications.
Podcast: A Simple, Modern User Experience
Jeremy Ashley, Vice President of Oracle Applications User Experience, talks about Oracle's roadmap to a simple, modern user experience for Oracle Fusion Applications. Listen to learn more about the strategy behind Project FUSE.
Five Ideas: Taking Care of Customers
In February, Oracle announced the release of Oracle RightNow Cloud Service. Here, learn more about this release, plus get other advice for using technology to keep today's customers happy