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March 2013

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Key Takeaways from Oracle’s First Value Chain Summit

With Oracle’s first Value Chain Summit now wrapped up, Andy Binsley, Oracle senior director, manufacturing and asset lifecycle management strategy, reflects on the high points of the event and discusses a future Oracle summit for supply chain professionals.

Q: The first Oracle Value Chain Summit just concluded in San Francisco. How successful was it?
A: We organized the event for customers and prospective customers who are involved in supply chain management and issues surrounding supply chain management (SCM). Our goal was to attract about 1,000 attendees. We had more than 1,500 actual attendees, so from that standpoint, it was a great success.

Q: Why do you think it resonated so much with the industry?
A: First, the conference covered a broad range of topics within SCM, from manufacturing, asset maintenance, and procurement to product lifecycle management, value chain planning, and value chain execution. Second, the content was very customer-focused—many success stories were presented by customers themselves, and our partners rounded things out with implementation roadmaps.

Q: What topics were on the minds of the attendees?
A: SCM professionals are always looking for ways to optimize their investments in Oracle products, and the customer success stories spread the word about how to run businesses better.

Q: Besides customers and Oracle executives who else delivered content?
A: We had a great lineup of keynote speakers. On the day after the Super Bowl, Hall of Fame football coach John Madden shared stories about football and offered words of wisdom about management and coaching. In addition, Robert Reich, former US Secretary of Labor and Chancellor’s Professor of Public Policy at the University of California at Berkeley, discussed public policy issues and the importance of education. Our third keynote speaker was Cindy Reese, Oracle senior vice president, worldwide systems operations, who outlined the tremendous improvements in efficiency that resulted after Oracle implemented Oracle solutions and transformed its supply chain.

Q: Is Oracle planning additional events focused on value chains?
A: We’re about to hold an Oracle Value Chain Summit in Europe, which will take place in Cologne, Germany, on March 19 and 20. Look here for details.

View presentations other materials from the Oracle Value Chain Summit. (Enter e-mail address and access code OVCS.)

Get more information about Oracle solutions for supply chain management and procurement.

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