Consumer Goods News and Events NEWS AND PRESS RELEASES EVENTS NEWS AND PRESS RELEASES Elizabeth Arden Deploys Oracle Fusion HCM in the Oracle Cloud New Oracle Report Shows that Consumer Goods Companies are Collecting Data at Unprecedented Rates, but are Falling Short on Turning Big Data into Revenue New Study Reveals Consumer Goods Companies Are Increasingly Going Direct to Consumers Oracle #1 in Trade Promotion Management for the 5th Consecutive Year — Consumer Goods Technology 2012 Readers' Choice Oracle Honors Winners of the Inaugural 2011 Consumer Goods Industry Excellence Awards Massimo Zanetti Beverage USA Improves Enterprise Supply Chain Visibility and Efficiency with Oracle Oracle Receives Highest Possible Rating for Sales Force Automation in the Consumer Goods Industry by Leading Analyst Firm Land O'Lakes, Inc. Implements Oracle's JD Edwards EnterpriseOne Leading Analyst Firm Gives Oracle Highest Possible Rating for Sales Force Automation in the Consumer Goods Industry Kraft Foods Eliminated More Than 50 Million Truck Miles Since 2005 Through Focus on Transportation Sustainability Efforts Sara Lee Attains Total Trade Management - Consumer Goods Technology Magazine, May 2009 Kraft Foods Drives Change - Consumer Goods Technology Magazine, March 2009 Vantage Point: Newsflash: The Center of the Universe is shifting! By: Bernard Goor, Sr Director, Global Lead Consumer Goods Industry Business Unit, Oracle CGT Readers Rate Oracle #1 TPM provider for third year in a row True Religion Apparel Selects Oracle E-Business Suite Release 12 to Support Growing Business Welch's Improves Performance and Increases Efficiencies with the Oracle E-Business Suite EVENTS Driving Innovation in Consumer Goods: Why an Integrated PLM Solution Is a Business Imperative. Watch the Webcast, Featuring a Panel of Industry Experts.