Oracle Media and Entertainment

Engage Audiences with Compelling Content and Connected Experiences to Drive Sustained Revenues

Build connected consumer experiences with personalized content, flexible ecommerce, efficient back office, and detailed consumer insights to ensure long-term growth.

 
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Oracle's best-in-class industry solutions address complex business needs and processes relevant to your industry, enabling you to speed time to market, reduce costs, and gain a competitive edge.

Benefits Descriptions
Engage Consumers with Connected Experiences Across Digital and Social Channels
  • Build a single view of the each consumer to drive marketing, personalization, and digital advertising
  • Target consumers with relevant content and offers through marketing and social media to drive acquisition and retention
  • Deliver multichannel customer service at the point of content consumption, solving problems faster and at lower cost
Develop and Grow New Sustainable Revenue Streams for Digital and Physical Products and Services on Any Device
  • Construct compelling, personalized content experiences on any screen and reward loyalty to increase retention
  • Target highly-relevant commerce offers to convert free users into paying customers and maximize up-sell and cross-sell
  • Integrate content with commerce anywhere and flexible transaction models to drive new revenue opportunities
Drive Data-Informed Decisions with Actionable Consumer Insights from All Channels, Products, and Devices
  • Analyze consumption and transaction big data in real-time to make content and product decisions
  • Use insights to target marketing, advertising and content products
  • Understand consumer behavior and trends to create business value from media data
Integrate Flexible and Automated Digital Workflows and Content Storage
  • Proactively manage efficient cross-platform content supply chain
  • Lower production costs; fully-exploit content
  • Build the largest, most cost effective digital content archive
Use Flexible Back Office to Manage Digital Transactions, Finance and Rights
  • Account for digital and physical transactions in simple efficient back office
  • Automate order management and fulfillment for physical and digital products and bundles
  • Manage media content IP rights and royalty payments
 
 
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