| Leaders in the hospitality industry are positioning themselves for growth as the global economy recovers and gains momentum. They are expanding to new geographies, and growing their property and brand portfolios. They are also putting a strong focus on the customer experience, which is becoming the key differentiator as companies vie to become the hospitality provider of choice in an intensely competitive marketplace. Hospitality leaders are becoming customer-centric focusing on attracting and retaining high-yield customers, maximizing property utilization across the brand portfolio, and providing consistent and personalized customer service. As part of Oracle's Siebel Hospitality offerings—which is part of Siebel Customer Relationship Management (Siebel CRM)-Siebel Hospitality Group Sales and Event Management includes integrated functionality for capturing and processing group sales opportunities, creating real-time quotes, managing menus and packages, and planning and executing events. It supports the full lifecycle of groups, meetings and events management from first contact or RFP through delivery and billing. As a result, you can improve sales effectiveness, increase event contributions, and improve customer satisfaction and loyalty. | 
Printer View