Siebel Group Sales and Event Management

Leaders in the hospitality industry are positioning themselves for growth as the global economy recovers and gains momentum. They are expanding to new geographies, and growing their property and brand portfolios. They are also putting a strong focus on the customer experience, which is becoming the key differentiator as companies vie to become the hospitality provider of choice in an intensely competitive marketplace. Hospitality leaders are becoming customer-centric focusing on attracting and retaining high-yield customers, maximizing property utilization across the brand portfolio, and providing consistent and personalized customer service.

As part of Oracle's Siebel Hospitality offerings—which is part of Siebel Customer Relationship Management (Siebel CRM)-Siebel Hospitality Group Sales and Event Management includes integrated functionality for capturing and processing group sales opportunities, creating real-time quotes, managing menus and packages, and planning and executing events.

It supports the full lifecycle of groups, meetings and events management from first contact or RFP through delivery and billing. As a result, you can improve sales effectiveness, increase event contributions, and improve customer satisfaction and loyalty.


Business Initiatives Gain These Capabilities
Increase group sales revenue
  • Consolidated Inventory to support direct and indirect sales across property, call center, website, mobile, and third-parties
  • Inventory Management Engine to efficiently and automatically books best-fit function space, rooms and assets
  • Revenue Categories, Thresholds and Revenue
  • Forecasting to facilitate advanced revenue management techniques for maximizing profit
Improve sales and event management efficiency
  • Sales Automation to eliminate lost leads and improve response times
  • Integrated Quote-to-Order-to-Event Check Process to reduce manual entry and minimize errors
  • Real-time Availability and Pricing Engine to empower above-property/regional sellers and enable direct bookings
Improve centralized decision making and planning
  • Centralized Data to supports accurate and complete management reporting
  • Historic, Planned and Forecasted sales to evaluate group potential and value
  • 360 Degree Account Management to improve customer insight and help provide better service