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Oracle OpenWorld 2011
Sponsorship Opportunities

Make the most out of Oracle OpenWorld San Francisco! Become an official conference sponsor and maximize your brand awareness and marketing efforts.

To find out how you can become a 2011 Oracle OpenWorld sponsor, please call or email Amy Loskutoff at +1.650.506.8834.

Sponsorship Opportunities Chart

The chart below provides a list of benefits for each level of sponsorship.

Benefits Platinum
60-minute Conference Session - Pre-registration and Post-registration reports provided for all partner sessions. The report will include five unique tabs for each session with the following attendee demographics: company name, primary job role, state, country, and industry 1 - - - -
20-minute Scene and Be Heard Theater Session 1 1 - - -
Oracle OpenWorld Passes 5 3 2 1 1
Discover Passes to be used for prospects and customers 50 50 50 50 50
Marketing and Branding
Logo placement on the "Thank you to our Sponsors" banners
Branding on the Oracle OpenWorld website
Postings to the Virtual Collateral Rack 10 10 10 10 5
Public Relations
Registered Press attendee list one week prior to event
Opportunity to issue news announcements highlighting participation in Oracle OpenWorld
Client Services
Dedicated Account Management
Opportunity to reserve conference hotel room blocks at negotiated conference rates
Opportunity to reserve Oracle OpenWorld 2012 exhibit space during Oracle OpenWorld 2011

Platinum Sponsorship

Welcome Reception: Celebrate in Style

Help us kick off Oracle OpenWorld, at the Welcome Reception. As the official sponsor, you will partner with us in inviting attendees to literally dance in the streets as the Howard Street Tent becomes a block-long welcome celebration for Oracle customers, partners, developers, and technology enthusiasts from around the world. Your corporate logo will be included on all Welcome Reception signage, event napkins, cups, and promotional descriptions. Make a great first impression with attendees as we celebrate their arrival at Oracle OpenWorld 2011.
  • When: Sunday, October 2
  • Where: Howard Street Tent and Yerba Buena Gardens
  • Click here for more information.

All Wrapped Up

This sponsorship is the perfect trifecta of marketing, networking, and lead generation. We kick off the event with your company logo and promotion info on the daily session schedule belly band, plus a huge balcony wrap or column wrap during the event, and to close out the event, your corporate logo is featured on materials at the annual It's a Wrap! celebration.

Belly Band: The daily session schedules are wrapped with a thick belly band that includes your company logo and a giveaway promotion to help drive attendees to your booth. Oracle provides you with funding for the giveaway.

Balcony Wrap/Column Wrap: Your large, colorful banner is wrapped around a balcony in Moscone South, or around a column in Moscone West so it is visible to all Oracle OpenWorld attendees. You provide the artwork and we produce the banner.

It's a Wrap!: Thousands of attendees come to this event to unwind from the week and enjoy the company of new friends, listen to fantastic music, and indulge in delicious food and beverages. As the official sponsor, your corporate logo will be included on all It's a Wrap! signage, event napkins, cups, and promotional descriptions. And a representative from your company will welcome the crowd and announce the raffle winner at the event.

  • When: Thursday, October 6
  • Where: Howard Street Tent
  • Click here for more information.

Golf Experience  SOLD

Get a hole in one as the sponsor of the Golf Experience as you associate your company with one of the biggest names in the sport. This huge exhibit space entices golf experts and novices alike with golf simulation games, putting challenges, and chipping contests with great prizes. The latest products from golf's top brands will be on display. This booth always draws a large and consistent crowd—and with your company named as sponsor, you'll enjoy championship exposure. In addition, attendees who stop by the Golf Experience are scanned, and contact information is provided to the sponsoring company.
  • Click here for more information.

Home Run Derby

Give your marketing message the perfect pitch. Be the exclusive sponsor of the Home Run Derby at Oracle OpenWorld where attendees can take a swing, throw their best curve ball and see how their arm stacks up against the radar gun. This interactive sweet spot draws a line of attendees with a batting cage, simulated baseball games, fast pitch radar readings, and a few tips from a baseball professional. There's no doubt the sponsor will hit a home run with all the leads generated from this popular attraction located in Moscone West.

Tap and Brew

Coffee in the morning, beer in the afternoon! Increase lead generation by sponsoring the Oracle OpenWorld Tap and Brew. Attendees who stop by Tap and Brew are scanned, and contact information is provided to the sponsoring company. While attendees quench their thirst at the conference, you fill your cup with new leads and networking opportunities.
  • Click here for more information.

Pedi Cab

Does your brand need a lift? Pedal your way into the hearts and soles of attendees. Be the exclusive sponsor of the Oracle OpenWorld Pedi Cabs. Ask any attendee about their conference experience and surely right after informative content and unprecedented networking, comes tired feet! Be the lift that attendees crave and spread your message around the event and beyond. Our Pedi Cab drivers will not only take attendees from points A to B, they'll also don a shirt with your company logo and encourage riders to visit your booth. Additionally you may provide promotional cards with your messaging and booth number as a take-away reminder.

Shuttle Bus Banners  SOLD

Sponsor the Oracle OpenWorld shuttle bus banners, and make your message mobile. Oracle OpenWorld designs and produces cobranded banners for a minimum of 10 shuttle buses, ensuring that every attendee using the shuttle service to and from the San Francisco hotels and Oracle OpenWorld official special events takes note of your company brand. Your logo is also placed on all shuttle service brochures and signs, maximizing your exposure throughout the show.

Juice Bar  SOLD

Quench the thirst of attendees on the go by sponsoring the Oracle OpenWorld Juice Bar. Our natural juice bar offers three varieties of smoothies that will include your logo on cups and napkins. Generate leads and drive traffic to your booth with this sponsorship opportunity located on Howard Street in front of the heavily attended Yerba Buena Theater. Attendees will enjoy the refreshing break and comfortable lounge with you to thank for it.
  • Click here for more information.

Water Bottle and Hydration Stations  SOLD

Help attendees keep hydrated and refreshed at Oracle OpenWorld with an attractive water bottle branded with your company logo. Each full-conference attendee—an estimated 20,000—receives this long-lasting giveaway. And you have the opportunity to provide an insert with your company message and/or promotion to be placed inside the bottle. Attendees can fill their bottles at multiple Hydration Stations branded with your corporate logo and located throughout Moscone Center.

Gold Sponsorship

Exhibition Hall Bags  SOLD

Let your logo get carried away! With your brand on the Oracle OpenWorld Exhibition Hall bags, every attendee becomes a walking billboard for your company—at the conference, around the host city, and throughout the world when the conference ends. Promote your message further and increase booth traffic by including ten pieces of collateral in the Virtual Collateral Rack, which is available to conference attendees pre, during and post event. Bags are distributed at the Exhibition Hall entrances.

Conference Notebook  SOLD

Let the world take note of your brand by placing it on the cover and on every page of the Oracle OpenWorld notebook. The notebook sponsor also has the opportunity to include a full color, cover-page ad for increased messaging and an opportunity to drive booth traffic. Every time attendees use these popular items to record or review session and meeting notes, they see your company logo, not just on-site, but back at the office too.
Perceptive Software

Pocket Guide/Lanyard  SOLD

Take advantage of this opportunity to see every attendee at Oracle OpenWorld wearing your logo on the conference lanyard. And with your logo and one-page ad in the Oracle OpenWorld Pocket Guide—tucked in with the badge on every full-conference attendee's lanyard—you'll be close to attendees' hearts all week.

Networking Lunch/Blanket

As the official networking lunch sponsor, your corporate logo will appear on all directional signage and any additional branding pertaining to lunch, including the Oracle OpenWorld Conference Guide descriptions, table tents, and napkins. In addition, your logo will appear on picnic blankets distributed to attendees during lunchtime at the gorgeous Rooftop at Yerba Buena Gardens.

Bean Bag Chairs

Oracle OpenWorld attendees walk an average of eight miles a day. Between miles, they sink gratefully into plush beanbag chairs distributed throughout the conference. Put your brand on the beanbags, and your company logo becomes part of the social network these resting places create—appreciated daily by thousands of attendees.

The Game Zone

Attendees love taking a break at the Game Zone. There are classic arcade games including Ms. PacMan, and cutting-edge, interactive multimedia games. And throughout the area, your corporate brand receives high-profile exposure, lead generation, and collateral distribution. The Game Zone is located in the Moscone West Exhibition Hall.
  • Click here for more information.

Candy Bar

Who doesn't enjoy a little sugar rush in the middle of an information-packed day? Be the exclusive sponsor of the Candy Bar and help give attendees their afternoon kick. Put your corporate logo on signage and takeaway bags at this candy land buffet located in the Howard Street Tent at the center of Oracle OpenWorld. Place your special message on the takeaway bags as a sweet way to drive traffic to your booth and generate sticky leads.
  • Click here for more information.

Silver Sponsorship

E-Mail and Archway Package

Reach Oracle OpenWorld attendees before, during, and after Oracle OpenWorld when you don't have access to the attendee list. Take advantage of the E-Mail and Archway Branding Package—an extended branding opportunity! Your customized message and logo are included in the Oracle OpenWorld preconference e-mail sent to all registered attendees as the event date approaches. A huge archway banner in the Moscone South exhibition hall prominently displays your message. And you continue the momentum post-conference by including a follow-up message in the Oracle OpenWorld post-show e-mail sent to all opt-in event attendees.

Conference Refreshment Breaks

How do you achieve positive branding visibility across multiple Oracle OpenWorld Exhibition Halls and conference breakout session locations in a Moscone Center complex that is four city blocks wide? When you are the official conference break sponsor in all locations, your corporate logo appears on napkins and promotional break signage. Conference breaks occur at least two times daily in both Exhibition Halls and other high traffic areas where attendees congregate.

Bronze Sponsorship

Show Pen  SOLD

Make a lasting impression! Promote your logo on the official Oracle OpenWorld pen, and turn every full-conference attendee into a branding vehicle for your company. This high-quality pen is sure to be used long after the event, keeping your brand in the hands of potential customers.

Information Stations

Enjoy an extra level of prominence and visibility with our attendees by sponsoring the Oracle OpenWorld Information Stations. Be the only company branded on more than 50 stations, virtually guaranteeing your company brand and message are seen by thousands of prospects. Information Stations are where attendees flock daily to get the latest information on everything Oracle OpenWorld and to access the online tools essential to the Oracle OpenWorld experience—including the Virtual Collateral Rack, Schedule Builder, Oracle OpenWorld Exhibition Hall and Oracle DEMOgrounds maps, and Navigate Oracle OpenWorld. In addition to being branded on each of the physical stations, your corporate logo will be included on a Website header. This means multiple views by attendees every day of the event. The Information Station sponsor may also upload as many as ten pieces of collateral to the Virtual Collateral Rack.

Information Desks  SOLD

Keep attendees informed about your company when you choose to be the sponsor of the Information Desks. Your booth number and logo will be posted at each Information Desk, located in Moscone South, Moscone West and the San Francisco Marriott. Increase foot traffic and brand awareness by including corporate collateral on the Information Desk counters.

Signature Sponsorship

A Signature Sponsorship includes a Full Conference Pass and the opportunity to upload 5 pieces of collateral to the Virtual Collateral Rack, plus your choice of two of the following opportunities:

Scene and Be Heard Theater

The Scene and Be Heard Theater offers Oracle's partners an incredible opportunity to leverage the Oracle OpenWorld Exhibition Hall setting to creatively showcase solutions, services, and unique capabilities in a 20-minute presentation. Don't miss your opportunity ensure Oracle OpenWorld attendees understand your value proposition.

  • Reach the largest targeted audience in the least amount of time
  • Consolidate your marketing investment to achieve cost-effective visibility
  • Position your company as a key player for the Oracle OpenWorld audience
  • Consolidate your marketing investment to achieve high impact—create buzz!
  • Meet and generate business with executives, decision-makers, and influencers
  • Network with existing and potential customers
  • Click here for more information.

Lobby Collateral

Lobby for your cause: Get the word out with this strategic opportunity to distribute one piece of marketing collateral in either Moscone West or Moscone South Lobby. This sponsorship allows a partner access to one area per day and gives you the exclusive territory to spread your message to attendees traveling to sessions and the Oracle OpenWorld Exhibition Halls.

Daily Agenda Guide Advertisement

Put yourself in the hands of Oracle OpenWorld attendees. Drive traffic to your booth and increase brand awareness by placing a half page ad in the Oracle OpenWorld Daily Agenda Guide. This indispensable guide is the single best source for information on every conference session, keynote, and exhibit at Oracle OpenWorld. Two opportunities per day, Sunday - Thursday.

Column Wrap

Imagine your company advertisement or logo enlarged to 20 feet high and wrapped around a column, right on the show floor. You provide the artwork, and we produce the wrap. This opportunity is offered in the Moscone West Exhibition Hall.

Moscone South Balcony Banner

Another great opportunity to share your marketing message with our attendees, these banners hang from the balconies in the Moscone South Lobby, exposing your message to all attendees as they ride up and down the escalators between the Exhibition Hall and South Lobby.

Size: 12' wide x 9' high

Archway Banner

Be big and bold! With an archway banner approximately 9 feet high and 20 feet wide, your company advertisement greets all attendees from one of the archways in the Moscone South Exhibition Hall.
Register Now and Save!!


Monday, Sept. 20
9:45 am - 5:30 pm
Dedicated Hours
9:45 am - 11:00 am
Tuesday, Sept. 21
9:45 am - 5:30 pm
Dedicated Hours
9:45 am - 11:00 am
Wednesday, Sept. 22
9:00 am - 4:00 pm
Dedicated Hours
9:00 am - 10:00 am
Thursday, Sept. 23